Open to opportunities

Muhammad Taha

@muhammadtaha2

Message

Dynamic marketing professional with 9+ years of experience driving growth.

Pakistan

Message

What I'm looking for

I am seeking a role that fosters creativity and innovation, with opportunities for career growth and collaboration in a dynamic team environment.

I am a dynamic and results-oriented marketing professional with over 9 years of experience in accelerating brand growth and delivering revenue-driving strategies across various sectors including B2B, B2C, SaaS, E-commerce, Real Estate, Healthcare, and Home Improvement. My career is marked by a proven track record of generating over $2 million in ad-driven revenue and consistently exceeding performance benchmarks across digital channels.

As a Paid Media Manager at PROTHIRD, I architected a full-funnel digital advertising framework that integrated Google Ads and META Ads, significantly improving conversion rates through advanced audience segmentation models. My leadership as Head of Marketing at INSIGHT THERAPY SOLUTIONS resulted in a 40% increase in brand recognition and a 60% rise in follower engagement through strategic digital content and social media initiatives. I thrive on creating high-converting lead funnels and data-driven marketing systems that maximize ROI and operational efficiency.

Experience

Work history, roles, and key accomplishments

Current

Paid Media Manager

Current

PROTHIRD

Mar 2023 - Present (2 years 5 months)

Architected a full-funnel digital advertising framework integrating Google Ads (Search, Display, Performance Max) and META Ads, aligned with TOFU, MOFU, and BOFU conversion objectives. Built advanced audience segmentation models using behavioral and intent-based signals, improving retargeting accuracy and increasing conversion rate by 30%.

Google Ads Meta Ads Segmentation Retargeting Conversion Rate Optimization

Head of Marketing

INSIGHT THERAPY SOLUTIONS

Mar 2024 - May 2025 (1 year 2 months)

Directed cross-functional teams to transform healthcare marketing efforts, resulting in a 40% increase in brand recognition while ensuring 100% compliance with all healthcare regulations. Developed and deployed an automated marketing workflow, incorporating key performance indicators (KPIs) and tolerance metrics to streamline departmental operations, reduce manual processes, and improve overall ef

Healthcare Marketing Marketing Automation KPIs Digital Content Strategy Social Media Strategy Cross Functional Team Management

Education

Degrees, certifications, and relevant coursework

Dadabhoy Institute of Higher Education

Bachelors in Commerce (B.Com), Commerce

Completed a Bachelor's degree in Commerce, focusing on core business principles and practices. Gained foundational knowledge in areas such as accounting, finance, and marketing.

University of California Davis

Diploma, Content Marketing

Obtained a Diploma in The Strategy of Content Marketing. Developed expertise in content strategy, creation, and distribution for effective digital marketing.