Haider Pervaiz

I am a strategic senior media buyer and performance marketer with a proven record of driving strong return on ad spend across search and social channels. I specialize in media planning, negotiation, tracking implementation, and analytics to maximize campaign efficiency and profitability.

My experience includes managing large ad budgets, implementing advanced conversion tracking and offline conversions, and building Looker Studio reports to inform optimization. I have led campaigns that achieved multi-hundred percent ROAS and delivered significant lead volume for clients in diverse sectors.

I collaborate closely with creative teams to produce high-converting ad creative and UGC, run systematic A/B tests to reduce ad costs, and integrate sites with CRMs and automation to improve lifetime value. I emphasize data-driven decisions, problem-solving, and clear communication to meet deadlines and client objectives.

I hold a B.Sc. in Computer Science and certifications in Google Ads and Meta digital marketing. I am motivated by measurable growth, scalable campaign systems, and opportunities to increase market penetration for clients.