Lucky Vijaya

With over four years of hands-on experience in digital advertising and marketing, I excel in campaign management, optimization, and client satisfaction. My expertise spans various platforms, including programmatic campaigns and Google Ads, where I consistently drive conversions and results for major clients. I have a proven track record of delivering impactful strategies that enhance brand visibility and engagement.

Currently, as a Campaign Manager at MediaMint, I manage the setup of ad server orders and optimize campaign reporting processes. My role involves tracking performance metrics and making data-driven adjustments to improve results. I have also overseen programmatic campaigns for major clients, aligning strategies with their objectives to drive impactful results. My experience includes utilizing tools like Google Tag Manager to streamline operations and enhance efficiency.

Previously, I worked as a Senior Digital Marketing Executive at Infosys BPM, where I monitored campaign performance and managed campaigns within DV360 and StackAdapt. My background also includes creating engaging social media content and conducting thorough SEO audits to optimize website performance. I am passionate about leveraging my skills to drive lead generation and maintain top search engine rankings.