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Mindy Kilgore

@mkilgoredesign

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Product / UX Designer and Digital Strategist

United States

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What I'm looking for

I am looking for a role that fosters creativity, collaboration, and growth opportunities in Product design.

I'm a seasoned UX / Product Designer specializing in boosting your brand with visual & interaction design consistency and digital strategy. I have a proven history of reducing design / development time and increasing engagement & conversions for clients in B2B & B2C ecommerce, education, entertainment, nonprofits, travel, healthcare, fintech, and SaaS web & mobile applications.

Through freelance and startup-mid agencies serving high-visibility brands, I've worked with clients like The PBS Foundation, UC Davis, University of Alaska, Wyoming Office of Tourism / Yellowstone Park, Alliance Downtown New York, Citgo, James Hardie, Moffitt Cancer Center, Sanctuary Centers of Santa Barbara, nationally touring bands, local arts nonprofits, and over 50 small businesses.

With 9 years of experience in visual and print product / web design and 5 years producing digital marketing / UX strategy & developing experiences in Webflow. I've built company's first enterprise design systems, reducing development time by 60% and forecasting over $3M in productivity savings through strategic UX initiatives.

I can help you:
- Create responsive Figma design systems, motion design, and Webflow CMS components with scalable custom assets that impress and delight your audience
- Tell an engaging story with your brand
- Build end-to-end websites, apps, and landing pages
- Improve your engagement and conversions with digital strategy and funnel optimization
- Figure out how to solve the right problems for your user base
- Audit your usability, design, and accessibility to improve your Lighthouse & SEO scores

Background:

- Graphic Narrative

- Animation

- Visual Design

- Digital Marketing

- UX Design

If you need help with your business presence, drop me a DM or email me at mindykilgore@mkilgoredesign.com.

Experience

Work history, roles, and key accomplishments

Current

Product / UX Designer

Current

MindyKilgoreDesign

Jun 2016 - Present (10 years)

Craft end-to-end user-centric experiences and advise on art direction & digital strategy for 50+ small business clients in B2B & B2C ecommerce, fintech, marketing, entertainment, events, education, travel, and SaaS web & mobile applications that aligns with business goals and user needs - achieving over 20% additional conversions across projects.

UX Design Visual Design User Flows Prototyping Project Management User Engagement Wireframing Motion Graphics Illustration Animation Communication Skills Problem Solving Digital Marketing Digital Strategy Content Auditing Storyboarding

UX Architect/Strategist

BVK

Mar 2023 - Mar 2025 (2 years)

Led UX digital strategy and design at a marketing agency specializing in higher education and travel brands such as the PBS Foundation, UC Colleges, and state travel bureaus - consistently produced high-visibility content / layouts for audiences of over 2M and created responsive design systems that reduced wireframing and handoff time by over 60% and accelerating cross-team production efficiency.

UX Strategy Product Design Responsive Design Design Systems UI Deliverables Usability Testing Figma Adobe Creative Suite Communication Skills Time Management User Experience Information Architecture Digital Strategy

UX / Visual Designer

Inland Arts Council

Apr 2021 - Sep 2022 (1 year 5 months)

Directed end-to-end concept development and execution for public-facing products and events supporting the visual and performing arts community in Springfield, MO - increasing donor engagement by over 100% within a year and securing a new partnership with the regional arts council that expanded funding and grant opportunities for future programming.

Design Leadership Event Management Community Engagement Visual Design Strategic Planning Public Relations Fundraising

UX /Visual Designer

MillennialAssistants

Jun 2021 - Dec 2021 (6 months)

Created mobile-first, responsive websites and interface components informed by A/B Testing, personas, and behavioral data that addressed usability challenges, optimized visual hierarchy, and enhanced user flow for small business clients in the Midwest and national B2B & B2C ecommerce; generating 200-1,500 additional qualified leads and sign-ups across projects.

Responsive Web Design UI Design Usability Visual Hierarchy UI Patterns Brand System Design Consistency QA Figma

UX / Visual Designer

HavanaMedia

Jun 2020 - Jun 2021 (1 year)

Designed websites, optimized sales funnels, and produced visual assets for clients / stakeholders informed by qualitative and quantitative research and testing, following design systems and guidelines - consistently increasing client conversions across projects and created UI design systems that reduced handoff time by average 2-3 days.

ClickUp Digital Marketing UX Design Visual Design Social Media Management Web Design Web Development Graphic Design Ecommerce

Education

Degrees, certifications, and relevant coursework

Missouri State University

Bachelor of Fine Arts, Fine Arts

Completed a Bachelor of Fine Arts degree, focusing on visual arts and design principles. Developed a strong foundation in creative concept development and visual communication.