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Mindy KilgoreMK
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Mindy Kilgore

@mkilgoredesign

Product / UX Designer and Digital Strategist

United States
Message

What I'm looking for

I am looking for a role that fosters creativity, collaboration, and growth opportunities in Product design.

I'm a seasoned UX / Product Designer specializing in boosting your brand with visual & interaction design consistency and digital strategy. I have a proven history of reducing design / development time and increasing engagement & conversions for clients in B2B & B2C ecommerce, education, entertainment, nonprofits, travel, healthcare, fintech, and SaaS web & mobile applications.

Through freelance and startup-mid agencies serving high-visibility brands, I've worked with clients like The PBS Foundation, UC Davis, University of Alaska, Wyoming Office of Tourism / Yellowstone Park, Alliance Downtown New York, Citgo, James Hardie, Moffitt Cancer Center, Sanctuary Centers of Santa Barbara, nationally touring bands, local arts nonprofits, and over 50 small businesses.

With 9 years of experience in visual and print product / web design and 5 years producing digital marketing / UX strategy & developing experiences in Webflow. I've built company's first enterprise design systems, reducing development time by 60% and forecasting over $3M in productivity savings through strategic UX initiatives.

I can help you:
- Create responsive Figma design systems, motion design, and Webflow CMS components with scalable custom assets that impress and delight your audience
- Tell an engaging story with your brand
- Build end-to-end websites, apps, and landing pages
- Improve your engagement and conversions with digital strategy and funnel optimization
- Figure out how to solve the right problems for your user base
- Audit your usability, design, and accessibility to improve your Lighthouse & SEO scores

Background:

- Graphic Narrative

- Animation

- Visual Design

- Digital Marketing

- UX Design

If you need help with your business presence, drop me a DM or email me at mindykilgore@mkilgoredesign.com.

Experience

Work history, roles, and key accomplishments

MindyKilgoreDesign logoMI
Current

Product / UX Designer

MindyKilgoreDesign

Jun 2016 - Present (9 years 8 months)

Craft end-to-end user-centric experiences and advise on art direction & digital strategy for 50+ small business clients in B2B & B2C ecommerce, fintech, marketing, entertainment, events, education, travel, and SaaS web & mobile applications that aligns with business goals and user needs - achieving over 20% additional conversions across projects.

BV

UX Architect/Strategist

BVK

Mar 2023 - Mar 2025 (2 years)

Led UX digital strategy and design at a marketing agency specializing in higher education and travel brands such as the PBS Foundation, UC Colleges, and state travel bureaus - consistently produced high-visibility content / layouts for audiences of over 2M and created responsive design systems that reduced wireframing and handoff time by over 60% and accelerating cross-team production efficiency.

IC

UX / Visual Designer

Inland Arts Council

Apr 2021 - Sep 2022 (1 year 5 months)

Directed end-to-end concept development and execution for public-facing products and events supporting the visual and performing arts community in Springfield, MO - increasing donor engagement by over 100% within a year and securing a new partnership with the regional arts council that expanded funding and grant opportunities for future programming.

MI

UX /Visual Designer

MillennialAssistants

Jun 2021 - Dec 2021 (6 months)

Created mobile-first, responsive websites and interface components informed by A/B Testing, personas, and behavioral data that addressed usability challenges, optimized visual hierarchy, and enhanced user flow for small business clients in the Midwest and national B2B & B2C ecommerce; generating 200-1,500 additional qualified leads and sign-ups across projects.

HA

UX / Visual Designer

HavanaMedia

Jun 2020 - Jun 2021 (1 year)

Designed websites, optimized sales funnels, and produced visual assets for clients / stakeholders informed by qualitative and quantitative research and testing, following design systems and guidelines - consistently increasing client conversions across projects and created UI design systems that reduced handoff time by average 2-3 days.

Education

Degrees, certifications, and relevant coursework

Missouri State University logoMU

Missouri State University

Bachelor of Fine Arts, Fine Arts

Completed a Bachelor of Fine Arts degree, focusing on visual arts and design principles. Developed a strong foundation in creative concept development and visual communication.

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