Mina Li
@minali
Product leader driving 0→1 SaaS products, growth, and data-driven automation.
What I'm looking for
Product leader with 10+ years of experience driving 0→1 product development, SaaS platforms, and data-driven solutionsacross B2B2C, fintech, and civic innovation. Proven track record of scaling products to millions of users and multi-million-dollar revenues, while optimizing operations through automation, AI/ML, and system integration. Skilled in product strategy,user research, and agile execution, with experience spanning global enterprises, unicorn startups, and non-profit initiatives.Fluent in English, Cantonese, and Mandarin, bringing a cross-cultural perspective to stakeholder engagement and community-focused innovation.
Experience
Work history, roles, and key accomplishments
Product Lead
LandSeed
Apr 2025 - Sep 2025 (5 months)
Led 0→1 launch of the Cultural Cohort MVP platform, acquiring 50+ high-intent users in one month and delivering core sign-up flows, ARU installation booklet, and sales agent toolkit while achieving 95% budget efficiency.
Product Researcher
Human-Centred Design Lab
Sep 2024 - Apr 2025 (7 months)
Led applied research and co-design with youth and 14 subject-matter experts to uncover participation barriers, producing personas, service blueprints, and a strategic playbook adopted for pilot implementation and awarded Top Project – HUBBUB 2025.
Senior Product Manager
New Wings
May 2020 - Aug 2024 (4 years 3 months)
Managed roadmap and launch of a rebate SaaS platform scaling to 800K+ MAU and $28M GMV with 35% repurchase rate; implemented UGC/PGC ecosystem and automated compliance workflows reducing payout cycles from 30 to 7 days.
Product Manager
Cedar Holdings
Nov 2018 - Feb 2020 (1 year 3 months)
Led development of a property-centric finance platform across 150 properties, driving a 45% repurchase rate and $50K per capita AUM, integrating 8+ modules and improving data synergy by 40% while reducing ops costs by 20%.
Product Manager
YaoChuFa
Aug 2016 - Jul 2018 (1 year 11 months)
Delivered a mobile BI dashboard processing 2TB+ daily data with 99.5% accuracy and built a multi-role B2B distribution platform scaling to 9K+ distributors, contributing $73.6M revenue in one year through automated APIs.
Product Manager
Plateno Group
Dec 2014 - Jul 2016 (1 year 7 months)
Led 0→1 design of a global B2B hotel SaaS for 4,000+ hotels, improving contract processing by 40% and driving 20% growth in new hotel signings while delivering WOWQU apartment services with 1,000+ daily sign-ups.
Education
Degrees, certifications, and relevant coursework
Algonquin College
Interdisciplinary Studies, Human-Centred Design
2024 - 2025
Grade: 3.84/4.0
Activities and societies: Applied research at Human-Centred Design Lab; led youth participatory research and delivered strategic playbook adopted by municipal stakeholders.
Completed interdisciplinary studies in human-centred design with applied research work and a 3.84/4.0 GPA, contributing to civic innovation projects and award-winning pilot implementations.
Xi'an Jiaotong University
Master of Engineering Management, Product & Project Management (Information Technology)
2019 - 2023
Activities and societies: Academic distinction: Outstanding Graduate Student Award.
Completed a Master of Engineering Management in Product & Project Management (Information Technology), graduating with Outstanding Graduate Student recognition.
Availability
Location
Authorized to work in
Job categories
Skills
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