Oyin Babatunde
@oyinbabatunde
Data-driven Senior Product Manager with expertise in B2B solutions.
CanadaWhat I'm looking for
I am a data-driven Product Manager with over 8 years of experience in building B2B products within the technology sector. My journey has been marked by a strong focus on understanding user needs and delivering solutions that address core pain points. I have successfully led the development of 16+ products and over 200 product features, including a B2B Marketplace that facilitated over 20,000 transactions within just 8 months of beta testing. My work with TD Bank on a Fintech solution generated an additional ~$6.5M in annual recurring revenue and attracted 27,000 new SMB accounts.
Currently, I serve as a Senior Product Manager at Schedla, where I spearheaded the development of a B2B2C SaaS platform that has significantly increased user adoption and revenue. My approach combines strategic prioritization of features with a deep understanding of customer feedback, resulting in improved user activation rates and reduced time to value. I thrive in cross-functional team environments, mentoring junior members and driving efficiency while ensuring alignment with business goals.
Experience
Work history, roles, and key accomplishments
Senior Product Manager
Schedla
Jul 2023 - Present (2 years 11 months)
Led the development of a B2B2C SaaS platform with an all-in-one CRM and marketplace, achieving a ~390% increase in user adoption and facilitating over 20,000 transactions in less than a year. Managed a cross-functional team to prioritize user stories and enhance product features.
Product Owner
TD Bank Canada
Aug 2022 - Apr 2023 (8 months)
Led product expansion for a fintech solution, generating ~$6.5M ARR and 27,000 new accounts. Enhanced customer onboarding processes and improved sales conversion rates through targeted feature enhancements and customer feedback integration.
Product Specialist
Foytech Labs
Jan 2020 - Sep 2022 (2 years 8 months)
Delivered over 12 products and 150 features for various clients, achieving high client satisfaction scores. Developed go-to-market strategies that significantly increased client engagement and revenue through data-driven product strategies.
Head of Product / Founder
Eedas Atelier Beauty Inc.
Apr 2015 - Dec 2019 (4 years 8 months)
Led the growth of an eCommerce brand, achieving a ~1,500% increase in online sales and expanding operations across EMEA and NAMER markets. Developed a user-friendly platform and executed a comprehensive go-to-market strategy.
Education
Degrees, certifications, and relevant coursework
University of Manchester
Master of Science, Sustainability
Completed a Master of Science in Sustainability, focusing on sustainable practices and their applications in various industries.
Covenant University
Bachelor of Science, Chemistry
Earned a Bachelor of Science in Chemistry, gaining a solid foundation in chemical principles and laboratory techniques.
Tech stack
Software and tools used professionally
Availability
Location
CanadaAuthorized to work in
Portfolio
oyinbabz.com/portfolioSocial media
Skills
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