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@michaelschor
Senior sales and marketing professional with proven revenue growth strategies.
I am a seasoned sales and marketing professional with over 30 years of experience in generating substantial revenue for high-profile clients. My expertise lies in innovative sales strategy and implementation, consistently achieving annual sales increases ranging from $850K to $1.3M. I have a proven track record of creating successful advertising strategies that resonate in competitive markets, allowing my clients to thrive.
Throughout my career, I have been recognized as a Sales Expert, providing confidential advice on emerging sales strategies for direct response products across various media platforms. My ability to identify and seize opportunities for expansion has led to significant achievements, including being awarded Salesman of the Year for my contributions to research laboratory products. I pride myself on building strong client relationships and delivering tailored solutions that meet their unique needs.
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Work history, roles, and key accomplishments
MSC Enterprises, Inc.
May 1996 - Present (29 years 6 months)
As CEO and Sales Manager, generated $850K to $1.3M in annual sales for high-profile direct response media clients. Developed successful advertising strategies and implemented campaigns that significantly increased client sales, including a notable $1M increase for a top infomercial company.
Millipore Corporation
Jan 1994 - May 1996 (2 years 4 months)
Sold robotic instrumentation to research scientists, including the first DNA synthesizer of its kind. Successfully introduced this technology to laboratories across the U.S. West Coast, achieving significant sales during the initial rollout.
Bio-Rad Laboratories, Inc.
Jan 1992 - Jan 1994 (1 year 11 months)
Recognized as 'Salesman of the Year' for exceeding sales quotas in consumables and capital equipment by 40%. Specialized in high-pressure liquid chromatography equipment and other laboratory products, driving significant sales growth in the New York City area.
Degrees, certifications, and relevant coursework
Bachelor of Arts, Molecular Biology
Software and tools used professionally
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