Michael Guberti

I’m a strategy and results-driven Director of Marketing and freelance writer with 10 years of experience building paid and organic marketing funnels for both business-to-consumer and business-to-business markets. The marketing efforts I’ve overseen have generated roughly $90M in lifetime revenue for the businesses I’ve impacted.

I’m hands-on with the full funnel—strategizing, developing, and managing paid digital marketing campaigns across Google, Meta, Pinterest, and TikTok. I also lead email marketing, optimize website SEO and local SEO, and use Google Analytics insights to keep performance moving in the right direction.

I care about long-term trust and brand presence, which is why I implement reputation management strategies alongside conversion-focused channel work. I’ve managed and spent over a million dollars on online advertising campaigns, balancing independent execution with strong team collaboration.

Beyond marketing execution, I share insights as a freelance writer for business and industry publications, and I speak as a Digital Marketing Speaker at events including the International Society of Plastic and Aesthetic Nurses (ISPAN) Conference. I’m also a Certified Holistic Health Practitioner (CHHP), which informs how I think about client experience and ongoing health protocols.