Open to opportunities

Melissa White

@melissawhite2

Message

I build qualified pipeline and close SMB opportunities through data-driven outbound sales.

Spain

Message

What I'm looking for

I'm looking to build pipeline and grow revenue through data-driven outbound sales, consultative discovery, and cross-functional work with product, marketing, and sales teams.

I've built outbound pipeline and managed full sales cycles for Fero, Revolut Business, Sanity.io, and branch.io across U.S., Nordic, DACH, and South European markets. At branch.io, I was promoted twice to Senior Enterprise SDR and sourced more than $4M in qualified pipeline.

I'm experienced in cold calling, email outreach, social selling, CRM management, product-led growth, and consultative qualification. I also collaborate with sales, marketing, partnerships, and data science teams to improve targeting, accelerate adoption, and connect customer pain points to practical solutions.

Experience

Work history, roles, and key accomplishments

Founding Sales Representative

Fero

Feb 2026 - Jun 2026 (4 months)

Acted as the foundational outbound resource for FERO's US launch, pioneering lead generation and market qualification. Collaborated with data science to train ML models and executed multi-channel outreach to build a qualified pipeline.

Lead Generation Machine Learning Cold Calling Marketing Outreach Social Selling Pipeline Management Competitive Analysis

Account Executive - SMB

Revolut

Jun 2025 - Oct 2025 (4 months)

Managed and grew Revolut Business' presence in the Nordic SMB market. Conducted high-volume outbound prospecting and managed the full sales cycle from initial contact to close.

Outbound Prospecting Cold Calling LinkedIn Sales Navigator CRM Sales Forecasting Solution Selling Financial Services

Sales Development Representative

Sanity.io

Nov 2023 - Jun 2025 (1 year 7 months)

Developed and nurtured the DACH and Nordics regions, identifying high-value opportunities in a product-led growth motion. Leveraged PLG strategies to educate and engage users, driving organic adoption and conversion.

Product Led Growth Outbound Prospecting CRM Lead Qualification Cross Functional Collaboration Event Organization Community Engagement Developer Tools

Sales Development Representative

Branch

Aug 2022 - Aug 2023 (1 year)

Consistently achieved and surpassed monthly and quarterly KPIs, playing a key role in driving Branch's growth. Promoted internally twice to Senior Enterprise SDR and sourced over $4M in qualified pipeline.

Outbound Prospecting Cold Calling CRM Pipeline Generation Event Planning Sales Training

Business Development Associate

Alira Health

Mar 2021 - Jul 2022 (1 year 4 months)

Supported the Business Development MedTech team by maintaining client contact, developing sales opportunities, and tracking pipeline metrics. Collaborated with team members to determine strategic sales approaches.

Business Development Client Relationship Management CRM Pipeline Management Market Research Reporting Strategic Planning

Administrative Assistant

Counsel Abogados y Consultores

Dec 2018 - Oct 2020 (1 year 10 months)

Performed office maintenance, receptionist duties, and personal assistant tasks for the Senior Partner. Managed agendas, coordinated meetings, and ensured office operations ran smoothly.

Office Administration Receptionist Duties Calendar Management Travel Arrangements Document Management