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Matt DionneMD
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Matt Dionne

@mattdionne

Creative Director at Tripleseat who cut creative turnaround 40% and helped launch Tickets to 150+ first-month demos.

United States
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At Tripleseat, I built creative intake, briefing, prioritization, and production systems that cut turnaround time by 40%. I partnered across Marketing, Product, Sales, and Customer Success to turn business priorities into campaigns, product marketing, web, and events.

I directed redesigns across Tripleseat, EventUp, and EventUp Planner, improving landing-page conversion by 12–15%. I also supported the Tickets launch, which generated 150+ demos in its first month.

At Stratus Technologies, Inc., I built a global creative and localization operating model that reduced costs by more than 20% and synchronized campaigns across 10 markets and nine languages. I also produced 30+ customer video case studies and led creative for product launches including EverRun and ztC Edge.

In my current independent work, I lead creative direction and campaign development for ROSNET, directed and produced campaign videos for Holy Cross Family Ministries, and provide hands-on creative direction for WPA Productions live events. Earlier, I helped develop DCU's Second Chance Auto Loans initiative, which reached its monthly targets of 2,000 new members and $2M in refinanced auto loans for 12 consecutive months.

Experience

Work history, roles, and key accomplishments

MD
Current

Independent Creative Director & Marketing Consultant

Matt Dionne

Jun 2026 - Present (4 months)

Provides creative direction and campaign development for clients including ROSNET, Holy Cross Family Ministries, and WPA Productions, spanning digital advertising, social, long-form content, and event-related work.

TL

Creative Director

Tripleseat Software, LLC.

Jun 2022 - Jun 2026 (4 years)

Led creative as an integrated partner to Marketing, Product, Sales, Customer Success, and executive leadership, translating business priorities into campaigns, demand generation, product marketing, web, content, video, events, and sales enablement. Built creative systems that cut turnaround time by 40% and directed website redesigns that improved conversion and page speed.

SI

Global Creative Marketing Manager

Stratus Technologies, Inc.

Jul 2016 - Sep 2021 (5 years 2 months)

Led a four-month corporate rebrand and built a global creative and localization operating model that reduced costs by more than 20% and synchronized campaigns across 10 markets and nine languages. Established scalable creative workflows and briefing systems that reduced turnaround time by 25% and built the organization's customer advocacy program.

SI

Marketing Communications Manager

Stratus Technologies, Inc.

Oct 2013 - Jun 2016 (2 years 8 months)

Directed marketing communications across print, digital, web, email, presentations, events, and sales support, partnering with Product Marketing, Sales, and regional teams. Developed integrated campaign creative, messaging frameworks, brand standards, and production plans while coordinating vendors and concurrent initiatives.

MI

Marketing Manager

Masy Systems, Inc.

Apr 2011 - Sep 2013 (2 years 5 months)

Established the marketing and creative function, modernized the brand, and supported business development through integrated campaigns, product marketing, web, trade shows, and sales enablement. Repositioned multiple product lines through updated identity systems, messaging, and sales materials.

DD

Assistant Marketing Manager

Digital Federal Credit Union (DCU)

Jun 2006 - Mar 2011 (4 years 9 months)

Led creative and marketing across 12+ financial product lines, managing agency relationships and budgets up to $4M. Helped develop and brand DCU's Second Chance Auto Loans initiative, which achieved targets of 2,000 new members and $2M in refinanced auto loans per month for 12 consecutive months. Created StreetWise, an educational consumer-finance program that increased website traffic by 35%.

Education

Degrees, certifications, and relevant coursework

FU

Fitchburg State University

MBA, Business Administration

Earned an MBA from Fitchburg State University.

SC

Stonehill College

Bachelor of Science, Marketing

Earned a Bachelor of Science in Business Administration with a major in Marketing from Stonehill College.

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