Matheus Cunha
@matheus-cunha
Marketing & Communications professional with 10+ years in branding, content, digital strategy, campaigns, analytics, and corporate communications.
What I'm looking for
I’m a Marketing and Communications professional with 10+ years of experience across corporate communications, branding, digital marketing, content, integrated campaigns, public relations, reputation, events, and stakeholder management.
Most recently, I worked as a Marketing Consultant for Trevo Lácteos | Ehrmann, supporting the Marketing Management team and helping lead the communication strategy for Trevo and Ehrmann in Brazil. My work included brand positioning, localization of global strategies for the Brazilian market, integrated campaigns across digital, paid media, OOH and point of sale, content strategy, social media, influencer marketing, agency management, events, analytics, and executive reporting.
Between July 2025 and April 2026, Ehrmann Brazil’s social channels generated more than 23.2 million in accumulated monthly reach and over 231,000 profile visits. I also supported brand diagnostics, communication guidelines, campaign planning, creative briefs, production workflows, and performance analysis across platforms such as Meta, Google Analytics, Google Search Console and TikTok Analytics.
Earlier in my career, I spent nearly a decade in institutional and corporate-style communications within the public sector, managing reputation, digital channels, press relations, executive communications, events, crisis communications, and stakeholder relationships in a high-visibility environment. I also co-founded a digital marketing agency and have worked independently with clients in tourism, food service, retail, education, engineering, and professional services.
My main interests are marketing communications, brand strategy, corporate communications, content marketing, digital strategy, integrated campaigns, marketing analytics, and project management. I’m especially interested in remote opportunities where I can combine strategic thinking, strong communication skills, creative execution, and data-driven decision-making while collaborating with international teams.
Experience
Work history, roles, and key accomplishments
Freelance Marketing Consultant
Independent Digital Marketing Consulting
Jan 2025 - Dec 2026 (1 year 11 months)
Planned and executed branding, content, paid-media, positioning, visual-identity, and digital-presence strategies for clients. Managed social channels, produced content and campaigns, and operated paid campaigns in Meta Ads.
Marketing Consultant
Trevo Lácteos S.A. | Ehrmann
Jun 2025 - May 2026 (11 months)
Supported brand and marketing strategy for Trevo and Ehrmann in Brazil, covering campaigns, content, digital, agencies, OOH, POS and analytics. Helped localize global strategies and optimize performance. Ehrmann reached 23.2M+ accumulated monthly reach and 231K+ profile visits.
Public-Sector Communications & Institutional Affairs
Câmara Municipal de Sete Lagoas
Apr 2015 - Dec 2024 (9 years 8 months)
Planned and executed institutional communication strategies for public-sector audiences and stakeholders. Led cabinet communications, press relations, digital presence, and reputation management in a high-exposure political environment.
Co-Founder
M2C Marketing Digital
Jan 2018 - Dec 2022 (4 years 11 months)
Co-founded and operated a digital marketing agency serving B2B and B2C clients. Planned and executed digital campaigns and marketing strategies across education, retail, engineering, and professional-services contexts.
Editorial Design / Layout
Jornal Atual7
May 2014 - Mar 2015 (10 months)
Owned page layout, file closing/prepress preparation, and visual organization of newspaper editions, ensuring clarity, readability, and publication deadlines. Contributed to the development and standardization of the newspaper's graphic design system.
Editorial Content & Layout
Diário Boca do Povo
Mar 2013 - May 2014 (1 year 2 months)
Researched and wrote journalistic articles and editorial content, adapting language to the publication's audience. Handled page layout and supported edition closing, ensuring visual organization, readability, and deadline compliance.
Creative Intern
ANC Comunicação, Eventos e Negócios
Apr 2011 - Feb 2013 (1 year 10 months)
Developed graphic pieces and communication materials for campaigns, corporate events, and promotional initiatives. Supported the creative process from demand organization and brainstorming through preparation and finalization of deliverables.
Education
Degrees, certifications, and relevant coursework
Centro Universitário Una
Master of Business Administration, Strategic Marketing Management
2015 - 2016
Grade: 94.38%
MBA in Strategic Marketing Management with overall academic performance of 94.38% and capstone thesis grade of 99/100.
Faculdades Promove
Bachelor of Arts, Social Communication
2010 - 2013
Grade: 97.3%
B.A. in Social Communication – Advertising with overall academic performance of 97.3%.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
Skills
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