Open to opportunities

Mary Strawman

@marystrawman

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Marketing and operations leader driving digital transformation, revenue growth, and data-driven decision making.

United States

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What I'm looking for

I am seeking a senior marketing or operations role where I can lead digital transformation, scale teams, align analytics with strategy, and drive measurable revenue and retention gains.

I am a marketing and operations leader with extensive experience driving digital transformation, building high-performing teams, and improving operational efficiency across industries.

I have led firm-wide transitions to digital systems, implemented CRM automation, and developed reporting dashboards that improved decision-making and reduced preparation time. My campaigns and publicity programs have increased audience engagement and lead quality while reducing overhead.

I have directed cross-functional teams for major entertainment brands, managed regional marketing and events, and founded a freelance photography business with a strong client satisfaction record. I focus on aligning marketing analytics with sales strategy to improve customer retention and revenue growth.

I am results-oriented, prioritize scalable processes and compliance, and bring a blend of creative storytelling and data-driven strategy to roles that require leadership, collaboration, and measurable impact.

Experience

Work history, roles, and key accomplishments

Current

Founder & Freelance Photographer

Current

Mary Strawman Photography

Aug 2019 - Present (6 years 2 months)

Founded a freelance photography business, growing clientele 30% through targeted digital campaigns and completing 50+ projects with 100% satisfaction by applying creative storytelling and strategic planning to expand market reach.

Photography Client Acquisition Digital Marketing Storytelling Project Management Strategic Planning Customer Satisfaction

Director of Marketing & Operations

Law Firm

Apr 2024 - Oct 2024 (6 months)

Led firm-wide marketing and operations, transitioning to digital systems to boost productivity by 20% and designing data-driven campaigns that improved lead quality while reducing overhead by 10%. Developed reporting dashboards that cut prep time by 25% and managed client accounts to ensure satisfaction and retention.

Digital Transformation Marketing Strategy Operations Management CRM Data Analytics Dashboards Client Relations Process Improvement

Marketing Operations Manager

Aquatica Pools & Spas

Sep 2021 - Jan 2024 (2 years 4 months)

Spearheaded digital transformation initiatives that grew customer engagement 30% and implemented CRM automation to reduce errors by 25%, aligning marketing analytics with sales to improve customer retention and ensure industry compliance.

Marketing Analytics Digital Marketing Customer Retention Process Improvement & Compliance Quality Assurance Campaign Management

Publicity & Team Strategy Lead

Marvel Studios

Dec 2008 - Mar 2020 (11 years 3 months)

Directed a 12+ member publicity team across global film campaigns, increasing audience engagement by 80% through media partnerships and coordinated strategies while managing timelines and budgets for on-time delivery.

Team Leadership Campaigns Media Relations Audience Growth Budget Management Project Management Strategic Partnerships

Regional Branch Marketing Manager

Southern Glazer's Wine & Spirits

Nov 2018 - Aug 2019 (9 months)

Drove annual sales growth through branded events and strategic partnerships, managed sponsorship activations to elevate regional brand presence, and oversaw service delivery to ensure high-quality customer experiences.

Event Marketing Partnership Development Sales Growth Sponsorship Management Service Delivery Customer Experience Regional Marketing

Public Relations Manager

Sony Music Entertainment

Jan 2006 - Nov 2008 (2 years 10 months)

Managed PR campaigns for national artists that increased brand recognition by 15% while cutting costs by 10%, developing promotional strategies and implementing risk mitigation measures.