Andrea Vogel

Led enterprise-wide paperless program, collaborating with 7 lines of business to achieve over $100M in annual savings, increase digital adoption, and reduce over 4.3B pieces of paper program to date. Managed infrastructure integration and decommissioning of over 130 nonstandard text, email, and print capabilities, optimizing consumer experience and mitigating operational risk.

Led tracking technology remediation and governance, collaborating with CTOs and CIOs across 7 lines of business to assess and remediate over 14K unapproved tracking pixels on 1,600 enterprise digital experiences. Directed enterprise accessibility remediation for over 50 nonconformant digital products, enhancing consumer experience and reducing litigation risk.

Automated project intake process and backlog, increasing efficiency, improving operations user experience, and enabling detailed resource reporting. Planned and executed multi-day workshop with goals of achieving one enterprise scheduling design and improving the online scheduling experience for consumers and agents.

Directed acquisition, members, and sales marketing for Individual & Family Plans, including dual-language website and multichannel campaigns. Managed national and state Value of Medicaid Managed Care campaigns, and DSNP/AEP preparation across 14+ workstreams.

Oversaw stakeholder engagement, policy, and marketing initiatives for Community & State and Government Programs initiatives. Prepared RFP responses for 13 Central markets and managed the DSNP Rewards member program.

Managed and grew a team of digital producers at varying levels of experience. Functioned as executive producer with a billable rate exceeding 100%.

Developed technology strategy for enterprise employee portal and external shareholder website. Managed service level agreements, vendor relationships, prioritization of work efforts, technology scope and risk mitigation.

Led digital delivery/project management team, ensuring successful delivery of prioritized projects. Oversaw strategic project requests including budgeting resource allocation.

Successfully delivered multiple technical projects (customer-facing website/mobile app development projects as well as platform migrations and software upgrades) to business satisfaction within agreed budgets, scopes, and timelines. Acted as the key interface with the business for strategic discussions and escalated issues; responsible for building and maintaining key stakeholder relationships.

Managed new business initiatives and interactive marketing projects. Focused on planning and execution of marketing campaigns.

Managed interactive projects and production as a Senior Interactive Producer. Ensured successful delivery of digital initiatives.

Managed projects within the organization. Focused on ensuring project delivery and stakeholder satisfaction.

Managed client accounts and projects as an Account Executive and Project Manager. Focused on delivering marketing solutions.

Supervised project management teams and managed interactive production. Held various roles including Senior Interactive Producer and Senior Project Manager.

Directed project management activities within the organization. Focused on delivering projects efficiently and effectively.

Managed client accounts and directed project management efforts. Oversaw various interactive marketing and project management roles.

Managed interactive marketing projects and planning. Contributed to the strategic development and execution of marketing initiatives.

Completed a Bachelor of Arts degree with a focus on French. Gained a comprehensive understanding of French language, literature, and culture.