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Marufa ParinasMP
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Marufa Parinas

@marufaparinas

Senior Product Manager at Jane.app who took ePrescribing from business case to revenue.

Canada
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What I'm looking for

I’m seeking a growth opportunity in product management, building and bringing technology products to market across public or private organizations and Canadian, US, or global markets.

At Jane.app, I took ePrescribing from business case to revenue, delivering the zero-to-one product with pricing, packaging, support readiness, and compliance certification. I also launched a second product from prototype to general availability.

At PointClickCare Technologies, I delivered a multi-year medication orders management project to general availability. I also led product discovery and design to address clinical workflow needs and grow a $22M+ annual portfolio.

At Fraser Health Authority, I led a team supporting medical device integration, network infrastructure management, and information systems procurement and implementation. I also supported digital transformation planning and a hospital's go-live to Meditech from paper workflows.

I bring product strategy and hands-on delivery across clinical products, integrations, platforms, and analytics. I’m also applying AI in product practice, including agent-based tooling and prototypes to shorten delivery cycles.

Experience

Work history, roles, and key accomplishments

JA
Current

Senior Product Manager

Jane.app

Apr 2025 - Present (1 year 6 months)

Product Lead for the PILLS portfolio, driving expansion into the medical segment and owning strategy, discovery, and delivery of new paid add-on products. Took ePrescribing from business case to revenue in under 12 months and launched a second product to general availability.

FA

Portfolio Manager

Fraser Health Authority

Aug 2024 - Apr 2025 (8 months)

Led a team of 11 business analysts, network analysts, and project leads to support medical device integration, network infrastructure management, and information systems procurement for the Surgical, Anesthesiology, and Medical Device Reprocessing portfolio. Launched a Business Analysis Upskill training program and managed cost centers for vendor and contractor procurement.

PT

Senior Product Manager

PointClickCare Technologies

May 2018 - Aug 2024 (6 years 3 months)

Held multiple progressive roles, spearheading product vision and launching end-user products in pharmacy, diagnostic, interoperability, and secure messaging domains. Delivered a large-scale medication orders management project to general availability and drove alignment of portfolio OKRs across departments.

OH

Senior Business Analyst

Ontario Health

Jan 2016 - Dec 2018 (2 years 11 months)

Worked on the Wait Times Information System, contributing to business analysis and system improvements.

CI

Senior Analyst, Analytics and Reporting

CIHI

Jan 2012 - Dec 2016 (4 years 11 months)

Performed analytics and reporting functions, leveraging data to support health information initiatives.

CI

Analyst, Architecture & Standards

CIHI

Jan 2011 - Dec 2012 (1 year 11 months)

Contributed to architecture and standards initiatives, supporting data interoperability and system design.

Education

Degrees, certifications, and relevant coursework

MP

Mind the Product

Certified AI for Product Management, Product Management

Certified in AI for Product Management.

PI

Pragmatic Institute

Certified Product Marketing Level 2, Product Marketing

Certified in Product Marketing Level 2.

PI

Pragmatic Institute

Certified Product Management Level 3, Product Management

Certified in Product Management Level 3.

UT

University of Toronto

Master in Health Informatics (Executive), Information Systems

Completed an Executive Master in Health Informatics, focusing on information systems and health informatics.

SC

Scrum.org

Professional Scrum Master Certificate, Scrum

Earned the Professional Scrum Master Certificate.

IA

IASSC

Certified Lean Six Sigma Yellow Belt, Lean Six Sigma

Certified as a Lean Six Sigma Yellow Belt.

SI

SAS Institute

SAS Programming for Macros & SAS Programming Level 2, SAS Programming

Completed SAS Programming for Macros and SAS Programming Level 2.

UT

University of Toronto

Honors BSc, Biochemistry and Health Studies

Earned an Honors BSc with a major in Biochemistry and Health Studies.

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