
Martin Naithani
@martinnaithani
I build user-centered Web3 products and future-tech ventures from strategy through delivery.
What I'm looking for
At Innovation Theory, I co-founded and lead product innovation for DeFi, NFTs, games, and other Web3 blockchain applications. I drive future vision, product initiatives, and cooperative research and design explorations aligned with user needs and business goals.
I've spent 10+ years building products and businesses across AI, blockchain, apps, games, SaaS, healthcare, and service design. I work closely with engineering teams to translate technology capabilities and constraints into stronger user experiences.
Previously, I led product at PELOTEA, Naytr, and Myswaasth, shaping product direction through discovery, requirements, wireframes, prototypes, branding, service design, and deployment. At Naytr, I designed and deployed a centralized inventory management and quality-control process for online and offline stores.
Earlier at Innotical Solutions, I led design for ads, games, and interfaces, and helped create an Android launcher with 5M daily active users and a top-10 Android Play Store ranking. I also created the hyper-casual game SPIXX, which generated $3,000 per day in revenue, while recruiting, mentoring, and managing high-performance design talent.
Experience
Work history, roles, and key accomplishments
Drive future vision, support product initiatives and lead research/design explorations with cooperative design processes for Defi, NFT, Games and other Web3 Blockchain applications.
We work closely with engineering teams to understand the capabilities and constraints of technology stacks that affect UX.
Recruit, mentor and manage high-performance talent.
Provided product strategy and development consulting for Web3 initiatives.
Product design, Product Strategy & Service design
Product Strategy Advisor
Cleaneo
Apr 2020 - Sep 2021 (1 year 5 months)
Provided product design, product strategy, and service design advisory.
Leading a Product team to Prototype and develop features and experiences that maximizes value for the end user. Focusing on research and customer experience.
➡ Case study: https://www.martinnaithani.com/post/football-app-ux-ui-case-study
Director of Design
Innotical Solutions
Sep 2014 - Aug 2018 (3 years 11 months)
Drove future vision, supported product initiatives, and led research/design explorations for Ads, Games, and User Interfaces. Recruited, mentored, and managed high-performance design talent.
Director of Design
Sep 2014 - Aug 2018 (3 years 11 months)
Drive future vision, support product initiatives and lead research/design explorations with different co-operative design processes for Ads, Games and User Interfaces designs.
Worked closely with engineering teams to understand capabilities and constraints of technology stacks that affect UX. Recruit, mentor and manage high performance design talent.
Partnered with one of the fastest growing eye care startup to meet service touch-points. In charge of Branding, Service design, Product design and deployment. Designed and deployed a centralized inventory management and Quality control process for online and offline stores.
Myswaasth was complete health Healthcare companion from patients and clinics.
Lead discovery sessions, identified product requirements, developed wireframes, prototyped designs and established overall direction of the product.
Patient app: https://marvelapp.com/5324ide
Clinic app: https://marvelapp.com/3c5ff5f/
Designer for portfolio of products ranging from Apps, Games to SAAS and more. Prototyped and created one of the very first Android Launcher with 5M daily active users. Among top 10 apps in android play store.
Created one of the first HYPER-CASUAL game SPIXX with revenue of $3000/day.
Education
Degrees, certifications, and relevant coursework
Uttarakhand Technical University
Bachelor of Technology, Computer Science
2008 - 2012
Bachelor of Technology in Computer Science from Uttarakhand Technical University from 2008 to 2012.
Uttrakhand Technichal University
Bachelor of Technology (BTech), Computer Science
2008 - 2012
Army School
Secondary Education
2002 - 2004
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
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