Open to opportunities

Martin Muchiri

@martinmuchiri

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Dynamic marketing professional with expertise in digital marketing strategies.

Kenya

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What I'm looking for

I am looking for a role that allows me to further develop my marketing skills in a collaborative environment, focusing on innovative strategies that drive growth.

I am a dynamic marketing professional with a Bachelor's degree in Marketing and four years of hands-on experience in developing and executing strategic marketing initiatives. Currently, I lead a team of marketing professionals at Umba Kenya, where I leverage my expertise in digital marketing, brand management, and marketing analytics to drive business growth and exceed organizational objectives.

In my role at Umba Kenya, I oversee all aspects of digital marketing, including social media management, content marketing, SEO/SEM campaigns, and email marketing. My previous experience as a Senior Marketing Specialist at WTS Kenya allowed me to develop and execute impactful marketing campaigns across various digital channels, significantly increasing engagement and brand visibility.

Experience

Work history, roles, and key accomplishments

Current

Manager Marketing

Current

Umba Kenya

Feb 2023 - Present (2 years 5 months)

Lead a team of marketing professionals in developing and implementing comprehensive marketing strategies aligned with business objectives. Oversee all aspects of digital marketing, including social media management, content marketing, SEO/SEM campaigns, and email marketing.

Digital Marketing Social Media Management Content Marketing SEO SEM Email Marketing Team Leadership Strategic Planning

Senior Marketing Specialist

WTS Kenya

Aug 2019 - Jan 2023 (3 years 5 months)

Developed and executed impactful marketing campaigns across various digital channels. Managed social media presence and increased engagement by 80%.

Digital Marketing Campaign Management Social Media Marketing Content Creation Marketing Analytics Brand Management

Education

Degrees, certifications, and relevant coursework

University of Nairobi

Bachelor of Science in Marketing, Marketing

Grade: First Class Honours

Attained a First Class Honours in Marketing, demonstrating strong academic performance and a comprehensive understanding of marketing principles. Developed expertise in various marketing domains, including digital marketing, brand management, and marketing analytics.