mark langatML
Open to opportunities

mark langat

@marklangat

Dynamic marketing professional with expertise in digital marketing strategies.

Kenya

What I'm looking for

I am seeking a Marketing Coordinator position where I can leverage my digital marketing skills to enhance brand visibility and drive growth.

With over 10 years of experience in digital marketing and e-commerce management, I have successfully led transformative projects that significantly increased brand visibility and sales. At Charlie's Corp, I spearheaded a Kes 20M digital transformation initiative that boosted organic traffic by 65% and resulted in Kes 150M in sales. My strategic approach includes developing comprehensive SEO/SEM strategies and revamping web content to enhance user experience.

In my previous role as a Digital Marketing Specialist at American Express Global Business Travel, I scaled the Customer Advocacy Program, which contributed to a 15% year-over-year increase in upsell revenue. My expertise in crafting GDPR-compliant email campaigns and utilizing analytics tools has consistently driven engagement and lead generation. I am passionate about mentoring teams and fostering collaboration to achieve marketing excellence.

Experience

Work history, roles, and key accomplishments

CC

Marketing Director

Charlie's Corp

Jan 2021 - Jan 2025 (3 years 11 months)

Dynamic marketing professional with over 10 years of experience in digital marketing and e-commerce management. Led a Kes 20M digital transformation, increasing organic traffic by 65% and orchestrating campaigns that resulted in Kes 150M in sales. Mentored a 12-member team and negotiated sponsorships with travel influencers, driving significant bookings.

Education

Degrees, certifications, and relevant coursework

De Montfort University logoDU

De Montfort University

Bachelor of Arts, International Business and Marketing

2020 - 2020

Yale University logoYU

Yale University

Certification, Digital Strategy

2019 - 2020

De Montfort University logoDU

De Montfort University

MBA

2018 - 2019

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