Marisol Moncada Rodriguez

Designed responsive components and layouts for a global campaign, increasing mobile engagement by 22% across EMEA markets. Created responsive, high-fidelity prototypes and visual assets, collaborating cross-functionally with developers, strategists, and product owners to deliver impactful user-centered designs.

Delivered branding, UI, and illustration for over 20 clients across tech, editorial, fashion, and education industries. Improved client conversion rates by up to 50% through data-driven landing page design and UX optimization.

Designed and maintained scalable design systems to streamline workflows across development and design teams. Delivered UI solutions for high-profile clients in the public and banking sectors, adapting to multilingual and accessibility requirements (WCAG). Worked closely with product managers and developers in Agile environments to deliver pixel-perfect, functional interfaces.

Designed layouts and visual systems for editorial publications with over 15,000 copies in circulation. Streamlined production by 20% through the creation of flexible design templates and typographic systems.

Produced animated news content and explainer videos viewed by over 1 million users across digital channels. Improved visual content production time by 35% by developing reusable motion templates.

Designed and updated website layouts, resulting in a 25% boost in traffic during the promotional period. Developed branded templates later adopted for presentations and proposals across the studio’s client portfolio.

Designed visual materials for student events, contributing to a 40% increase in attendance during key campaigns. Produced branded social media assets targeting a student community of over 10,000 monthly users.

Obtained an official certificate in accessibility, learning how to design for all users. Focused on creating inclusive digital experiences.

Pursued a Master's degree in Creative Advertising, gaining advanced knowledge in advertising strategies and creative execution.

Earned a Bachelor's degree in Graphic and Multimedia Design. Studied fundamental principles of design across various media.