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Juan Hincapié

@juanhincapi

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I build scalable B2B and SaaS products, design systems, and responsive user experiences.

Spain

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What I'm looking for

I'm looking to build scalable, user-centred B2B and SaaS products in a remote-first, cross-functional environment where I can contribute to design decisions, strengthen design systems, and expand AI-integrated design workflows.

I've designed B2B and SaaS products for Cafeto Software, Crear Digital/Munay Tech, and D'Expósito & Partners, spanning responsive web and mobile experiences. At Cafeto, I built a design system adopted by five development teams across four product launches, reducing stakeholder review time by 25%.

I've owned product design from user flows and information architecture through prototyping, interaction design, and developer handoff. I work closely with engineers, product managers, CEOs, and clients, and have mentored junior designers into full-time UI/UX roles.

Experience

Work history, roles, and key accomplishments

UI/UX Designer (Freelance)

D'Expósito & Partners

Jul 2024 - Feb 2025 (7 months)

Led end-to-end redesign of the agency's corporate website, restructuring information architecture and negotiating content scope with senior stakeholders. Delivered the design 4 weeks ahead of schedule, enabling the agency to secure 2 new web design contracts.

Figma Material Design Information Architecture Interaction Design Stakeholder Management

UI/UX Designer

Crear Digital / Munay Tech (Builder.ai)

Nov 2023 - Nov 2024 (1 year)

Designed responsive interfaces for 10 mobile and web applications within Builder.ai's proprietary design system, contributing to a 30% reduction in design-to-development turnaround time. Defined core user flows for a key platform product and mentored a junior designer.

Figma Builder.ai Design Library Agile (Scrum)Design Thinking Human Centered Design

UI/UX Designer

Cafeto Software

Aug 2020 - Aug 2023 (3 years)

Built the company's design system from scratch, adopted by 5 parallel development teams across 4 new product launches, reducing stakeholder review time by 25%. Designed UI/UX for 8 digital products, owning the full process from ideation to developer handoff.