Marisol Cabrera
@marisolcabrera
I build efficient growth campaigns and marketing automation systems that scale acquisition.
PeruWhat I'm looking for
At LUCHA Startup Studio, I ran acquisition campaigns for founder training programs and portfolio positioning from strategy and targeting through budget, creative, and optimization.
I brought LinkedIn Ads and Meta Ads management in-house, reducing cost per lead from $7.88 to $3.02 while achieving a 7.21% CTR. I also designed the end-to-end lead capture flow with LinkedIn Ads, Notion, welcome emails, and WhatsApp handoffs.
I built an automated newsletter system in n8n using custom JavaScript nodes and the Notion API, migrating 428 contacts and enabling segmented, reviewed AI-assisted email delivery. I also designed and documented Origami Lab, a generative AI video production system used to deliver five productions.
Earlier at LUCHA, I planned content calendars, coordinated communications projects, produced audiovisual content, and supported social media performance analysis. I'm looking to bring growth strategy, paid media, automation, and measurement into a role where execution delivers measurable results.
Experience
Work history, roles, and key accomplishments
Digital Marketing Analyst
LUCHA Startup Studio
Apr 2025 - Sep 2026 (1 year 5 months)
Owned acquisition campaigns for founder programs and portfolio positioning, covering strategy, targeting, budget, copy, creative, and optimization. Brought LinkedIn and Meta Ads in-house, cutting cost per lead from $7.88 to $3.02 with a 7.21% CTR, and designed the end-to-end lead capture flow.
Content & Communications Coordinator
LUCHA Startup Studio
Jun 2024 - Mar 2025 (9 months)
Planned and executed content calendars tied to commercial objectives, with campaign metrics analysis and reporting for internal stakeholders. Coordinated the PR agency relationship and the institutional website update project.
Community Manager · Storytelling Intern
LUCHA Startup Studio
Mar 2023 - May 2024 (1 year 2 months)
Produced audiovisual content and managed social media, supporting metrics analysis to optimize content performance.
Marketing Coordinator
Dajhev Ingeniería & Arquitectura
Oct 2022 - Jan 2023 (3 months)
Coordinated marketing activities for an engineering and architecture firm.
Social Media Manager
Punto de Equilibrio
Jan 2022 - May 2022 (4 months)
Managed social media presence for Punto de Equilibrio.
Education
Degrees, certifications, and relevant coursework
Google Skillshop
Google Analytics 4 Certification, Analytics
Google Analytics 4 Certification obtained in 2026.
Círculo de Creativos (La Calle)
Creative Direction, Creative Direction
Creative Direction certification completed in 2025.
Universidad San Ignacio de Loyola
Bachelor of Arts, Communication Sciences
2019 - 2024
BA in Communication Sciences from Universidad San Ignacio de Loyola, Lima, completed in 2024.
CIDE PUCP
Social Media & Growth Hacking, Social Media & Growth Hacking
Social Media & Growth Hacking certification completed in 2022.
Toulouse Lautrec
Digital Marketing, Digital Marketing
Digital Marketing certification from Toulouse Lautrec.
Tech stack
Software and tools used professionally
Availability
Location
PeruAuthorized to work in
Salary expectations
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