Maria Wojciechowska
@mariawojciechowska
I lead enterprise SaaS go-to-market strategy, positioning, and sales enablement.
PolandWhat I'm looking for
At Zendesk, I own positioning and messaging for AI-powered security and trust solutions, executing global go-to-market strategy that strengthens buyer trust, client retention, and pipeline growth.
Previously at Comarch, I led 360-degree GTM strategy and content for B2B technology products across EMEA, LATAM, ASEAN, DACH, and the Middle East. I built persona-based buyer journeys, enabled complex sales cycles with competitive battlecards and ROI calculators, and represented the brand at international events and webinars.
Across 8+ years in enterprise SaaS product marketing, I turn complex platform capabilities into buyer-focused stories, align Product, Sales, Solution Consulting, and RevOps, and use competitive intelligence to shape differentiation, pricing, packaging, and adoption.
Experience
Work history, roles, and key accomplishments
Owns product positioning and messaging for AI-powered security and trust solutions, executing GTM strategies and enabling field teams across EMEA, APAC, and North America.
Education
Degrees, certifications, and relevant coursework
Andrzej Frycz Modrzewski Cracow University
Post-graduate Studies, E-Marketing
Post-graduate studies in E-Marketing, focusing on digital marketing strategies and tools.
Andrzej Frycz Modrzewski Cracow University
Post-graduate Studies, Business English
Post-graduate studies in Business English, enhancing professional communication skills.
Jagiellonian University
Master's Degree, Polish Philology & Sociology
Master's degree in Polish Philology and Sociology, providing a strong foundation in humanities and social sciences.
Tech stack
Software and tools used professionally
Availability
Location
PolandAuthorized to work in
Salary expectations
Job categories
Skills
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