Piotr RóżyckiPR
Looking for a job

Piotr Różycki


Marketing Operations Manager | Product Owner | Marketing Automation Expert


What I'm looking for

Marketing Operations Manager and Product Owner with years of professional experience in international companies.

I was leading Digital Transformation projects, managing teams of product owners and marketing automation experts,launching cross-channel automated campaigns targeted for >1M users. Strong analytical skills, broad knowledge of MarTech tools, excellent communication skills and data-driven decision making attitude allowed me to grow my career in the industry leading global wealth management company.



Manager, Digital Product Ownership

Franklin Templeton

Sep 2021 - Present (2 years 8 months)

Administrated MarTech stack, optimized data flows between MAP and other Marketing and Sales tools. Managed a team of 6 product owners and marketing automation experts, we worked closely with other product owners and devs to deliver best marketing solutions and data-driven campaigns.

Franklin Templeton logoFT

Engagement Enablement Manager

Franklin Templeton

Oct 2019 - Sep 2021 (1 year 11 months)

I planned and orchestrated a Digital Transformation project that implemented a Marketing Automation Platform (Adobe Marketo). This initiative involved the seamless transition of all email marketing assets, onboarding over 250 users, and aligning requirements from more than 30 local marketing teams. Over the course of this two-year-long project, I collaborated with marketers, sales teams, product o


Lead Digital Marketing Analyst

Franklin Templeton

Oct 2017 - Sep 2019 (1 year 11 months)

Created and administrated over 20 analytics BI dashboards in Tableau. Helped marketing and sales identify their KPIs and track their progress in automated reports. Delivered meaningful data-driven insights powered by A/B tests for emails, campaigns, websites. Collected and unified data from Google Analytics, LinkedIn, Facebook, Twitter, YouTube.


Senior New Media Analyst

Franklin Templeton

Jan 2015 - Oct 2017 (2 years 9 months)

Delivered timely reports to Marketing teams from multiple sources. Helped marketing and sales identify their KPIs and track their progress. Supported setting up and tracking KPIs for digital marketing campaigns. Self-trained to be expert in data analytics, BI, and data visualization in Tableau. Established company's first social brand monitoring program.


CEO, Co-Founder

Big Data sp. z o.o., Wisetrends.com

Mar 2013 - Apr 2019 (6 years 1 month)

Established and led a newly funded startup company, defining the scope of a product that collected engagement data through social media APIs. Covered various aspects of a fast-growing startup including project management, business development, recruiting, product management, marketing, and sales.


Data Analyst and Account Manager

Traffic Trends

Jul 2012 - Mar 2013 (8 months)

Worked with e-commerce SME businesses to analyze websites and platforms, and build customized growth marketing strategies. Increased clients' revenue by running successful SEO, SEM, and PPC campaigns.


E-Commerce Specialist


Jun 2008 - Jul 2010 (2 years 1 month)

Supported e-commerce business from the CCTV industry, managed business website and online store, and ran PPC and SEM campaigns.

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