mariapecadora User

Developed LATAM digital marketing and content initiatives for B2B technology audiences, supporting brand awareness and lead generation. Created and localized campaign content, LinkedIn communications, email marketing, landing-page copy, case studies, event and webinar materials for Spanish-speaking markets.

Created digital and campaign content for a global fuel-retail technology brand, adapting messaging for regional audiences and channels. Developed copy and storytelling assets supporting product communication, brand positioning and marketing initiatives.

Led creative direction and content development for agency clients across digital campaigns, branding and communications. Directed concepts, messaging and audiovisual/content execution, coordinating creative deliverables from idea through production.

Managed inbound marketing strategy, content planning and digital campaigns designed to attract, nurture and convert qualified audiences. Coordinated content, lead-generation initiatives and campaign execution across digital channels.

Developed creative concepts, content strategy and communications for client campaigns and branded projects.

Produced search-informed digital content and copy aligned with audience intent and editorial requirements.

Bachelor's Degree in Audiovisual Communication from Universidad del Claustro de Sor Juana.