mariam abdullhay
@mariamabdullhay
I’m a business development specialist driving client acquisition and brand growth through ATL/BTL campaigns.
What I'm looking for
I’m a Business Development specialist with 5+ years of experience in advertising agencies, specializing in client acquisition and brand growth. I focus on pitching, handling key accounts, and turning opportunities into long-term partnerships.
I’ve led event and exhibition projects while managing ATL & BTL campaigns, bringing structure to integrated marketing executions. I also support social media performance to ensure campaigns stay connected across channels.
My approach is communication-first and client-focused—I’m comfortable presenting and addressing feedback from senior management and clients, and I’m constantly building strong relationships through networking and prospecting.
Experience
Work history, roles, and key accomplishments
Business Development Specialist
Bussma °360 Advertising Agency
Jan 2026 - Present (6 months)
Supports client acquisition and brand growth by pitching, managing key accounts, and coordinating ATL/BTL and integrated marketing executions including events, exhibitions, and social media performance.
Business Development Specialist
Seven Apes Advertising Agency
May 2025 - Dec 2025 (7 months)
Handles client acquisition and key-account responsibilities, contributing to ATL/BTL campaign management and integrated marketing activities including event/exhibition projects and social media performance.
Business Development Specialist
ADSN’MORE Advertising Agency
Dec 2024 - Apr 2025 (4 months)
Supports pitching and client acquisition while managing key accounts and contributing to ATL/BTL and integrated marketing execution, including event/exhibition projects and social media performance.
Business Development Specialist
Event Planet Advertising Agency
Sep 2023 - Nov 2024 (1 year 2 months)
Works on client acquisition and key-account management, supporting ATL/BTL and integrated marketing executions along with event and exhibition project involvement and social media performance support.
Account Executive
Bird Milk Advertising Agency
Jan 2023 - Aug 2023 (7 months)
Supports account management activities, including handling client-facing responsibilities and contributing to advertising and marketing campaign execution in an agency environment.
Sales Account Executive
Baladi Meat
Mar 2022 - Dec 2022 (9 months)
Manages sales account responsibilities while supporting social media marketing activities as part of agency and client work.
Education
Degrees, certifications, and relevant coursework
Silver Screen Advertising Agency
Online Course, Social Media Marketing
2021 - 2021
Completed online courses focused on social media marketing/advertising in 2021.
UDA City
Diploma, Diploma
2021 - 2021
Completed a diploma at UDA City in 2021.
New Cairo Academy
Business Administration, Business Administration
Studied Business Administration at New Cairo Academy.
Availability
Location
Authorized to work in
Job categories
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