Margaux L

At Admo.tv, I led the annual marketing roadmap and a €50k yearly budget to strengthen online visibility and acquisition. I also served on the Executive Committee and recruited, trained, and managed the marketing team.

I increased qualified leads by 25% through LinkedIn and Google Ads campaigns, while improving conversion funnels, CRM, SEO, and multi-channel content. I worked closely with Sales to strengthen lead nurturing and conversion performance.

Previously at Quitoque, I managed €100k per month in acquisition spend, built seasonal lead-generation plans, and steered a digital media agency across social ads, app-install campaigns, and SEA. I used creative briefs, A/B testing, partner testing, and performance tracking to improve activation and conversion.

At Financeit, I built the CRM roadmap and delivered English and French B2B email campaigns, monitoring open, click, and conversion rates. Across adtech, foodtech, and fintech, I combine analysis and creativity to grow acquisition, brand awareness, and customer engagement.