Camille Marchica
@camillemarchica
Digital marketing manager driving growth with CRM, SEO, automation and community strategy.
What I'm looking for
Digital Marketing Manager with over 10 years of experience designing and executing B2B and B2C digital strategies for SMEs and international companies.
Expert in digital strategy, SEO, paid media, social media, CRM and marketing automation (HubSpot, Dynamics), with a strong focus on performance and business growth.
Proven track record in launching brands, driving traffic and engagement, building online communities, and generating qualified leads.
Experienced team leader, comfortable working in both entrepreneurial and corporate environments, and adept at leveraging new technologies including AI to optimize marketing performance.
Experience
Work history, roles, and key accomplishments
Digital Marketing Consultant
Freelance
Jan 2024 - Present (2 years)
Developed and led B2C and B2B digital strategies for SMEs, built SEO-optimized showcase and e-commerce websites, and grew online communities to drive traffic and leads for multiple clients.
Digital Marketing Manager
Accro
Jan 2021 - Jan 2024 (3 years)
Led B2C digital strategy for a new FMCG brand, grew digital reach to 250K unique visitors/year and 50K social followers, launched influencer campaigns and implemented HubSpot automation to build lead databases.
Digital Marketing Consultant
Freelance
Jan 2017 - Jan 2021 (4 years)
Provided digital strategy, built SEO-optimized websites and e-commerce stores, and grew community engagement across social platforms for SMEs across FMCG and industry sectors.
Digital Marketing Manager
Neu JKF
Jan 2011 - Jan 2017 (6 years)
Led B2B digital strategy for an international industrial group, delivered SEO that ranked 250 keywords on page one and deployed CRM/marketing automation for an 80-person sales team to generate SQLs.
Department Manager
Cultura
Jan 2010 - Jun 2010 (5 months)
Managed the Fine Arts department, overseeing merchandising and category operations during a six-month assignment.
Marketing Assistant
Dynabrade
Jan 2008 - Jan 2009 (1 year)
Supported marketing activities including materials, trade show preparation and operational marketing tasks to support sales initiatives.
Education
Degrees, certifications, and relevant coursework
IESEG School of Management
Master's Degree, Marketing
Completed a Master’s Degree in Marketing focusing on strategies for digital and international business.
Unknown
Scientific Baccalaureate, Scientific
Obtained a Scientific Baccalaureate.
Professional Certificate, Digital Marketing
Completed the Google Digital Marketing & E-commerce Professional Certificate covering core digital marketing and e-commerce skills.
TOEIC / English Certification
TOEIC B2 (Professional English), English Language
Achieved a Professional English level equivalent to TOEIC B2.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Social media
Job categories
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