
Marco Stella
@marcostella
I build international institutional sales markets and recurring revenue across EdTech and digital publishing.
What I'm looking for
I've built and scaled institutional sales markets across EdTech, academic research, and digital publishing for nearly 20 years.
At JoVE, I led sales across Southern Europe and LATAM, taking full P&L responsibility for a $3M ARR client portfolio in 2024 and leading a cross-functional team of 12.
I've negotiated framework agreements with national and multi-country consortia across Europe and Latin America, while building regional teams and markets from scratch into seven-figure revenue businesses.
Earlier, I launched vLex Networks' Italian market and delivered year-over-year growth of +16%, +184%, and +30%. I bring a consultative approach to complex sales involving universities, research institutions, libraries, government agencies, and distributor networks.
Experience
Work history, roles, and key accomplishments
Director of Sales - Special Projects
JoVE - Journal of Visualized Experiments
Jan 2025 - Mar 2026 (1 year 2 months)
Lead framework agreements with national and multi-country consortia across Hungary, Slovenia, Greece, Uruguay, Argentina, and Brazil. Manage high-impact contracts with direct influence on long-term recurring revenue and institutional footprint.
Director of Sales - Southern Europe & LATAM
JoVE - Journal of Visualized Experiments
Jul 2022 - Dec 2024 (2 years 5 months)
Held full P&L responsibility for Southern Europe and LATAM, overseeing a client portfolio of $3M ARR in 2024. Led a cross-functional team of 12, driving new business acquisition while maintaining high renewal and retention rates.
Associate Director of Sales
JoVE - Journal of Visualized Experiments
Jun 2016 - Jun 2022 (6 years)
Orchestrated sales operations across key markets including Italy, Spain, France, Benelux, and Nordics, scaling brand presence in both mature and emerging territories.
Senior Account Manager
JoVE - Journal of Visualized Experiments
Feb 2014 - May 2016 (2 years 3 months)
Managed key accounts in Italy, Spain, and the Netherlands, consistently exceeding sales targets and renewal benchmarks.
Managed the end-to-end sales cycle for Enterprise clients, collaborating with channel partners and resellers to drive cloud adoption.
Area Sales Manager
VLEX NETWORKS S.L.
Mar 2008 - Feb 2012 (3 years 11 months)
Spearheaded entry into the Italian market, achieving record-breaking year-over-year growth of +16%, +184%, and +30%. Negotiated agreements with major Spanish law firms and Italian universities and publishers.
Education
Degrees, certifications, and relevant coursework
University of Bologna
Bachelor of Arts, Economics of Tourism
Bachelor of Arts in Economics of Tourism from the University of Bologna.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
Skills
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