Marcello Massucco

I own and operate Hotel Locanda del Borgo, a three-star hospitality property in Sestri Levante, while leading tourism, cultural promotion, and destination-marketing initiatives.

As Sole Administrator of Mediaterraneo Servizi, I supported the promotion and tourism and cultural development of the Sestri Levante area. I also served as Extraordinary Commissioner of Fondazione Mediaterraneo, assessing financial conditions and designing a new business strategic plan.

I have consulted on local and international market positioning, communication, and marketing through projects including Interreg-Marittimo FR.I.Net 4.0 and SOFIA. My work supports business internationalisation, innovation, digitalisation, accessible tourism, and competitiveness for small and medium-sized enterprises.

I develop European-funded projects, organise tourism stakeholders’ participation in international trade fairs, and produce major cultural events including Discover Italy, the Andersen Festival, and IT.A.CA. I also teach tourism marketing, promotion, planning, and programming.