Looking for a job

Marcela C Vega

@marcelacvega

Senior Change Management Consultant at Potentiality Group, supporting adoption of digital solutions and new ways of working.

Argentina

Message

At Potentiality Group, I lead change management for regional technology and organizational transformation initiatives, shaping strategy, communications, training, adoption, and implementation support. I work with sponsors and business, HR, IT, and local teams to assess readiness, identify adoption risks, and plan mitigation.

At HSBC Bank Argentina, I led regional and global HR transformation, digitization, and process redesign initiatives. I also led complex technology projects for more than 16 years, managing scope, schedules, budgets, risks, quality, and stakeholders.

Experience

Work history, roles, and key accomplishments

Current

Senior Change Management Consultant

Current

Potentiality Group

Jul 2025 - Present (1 year 3 months)

Leading change management for regional technology and organizational transformation initiatives, defining strategy, audiences, impacts, communications, training, adoption, and support. Managing stakeholders and readiness with sponsors, business leaders, HR, IT, and local teams.

Change Management ADKAR Stakeholder Management Impact Assessments Readiness Communication Skills Training Knowledge transfer Digital Adoption Microsoft Teams ITSM Metrics Feedback

Current

Change Management & Career Coaching

Current

Consultoría Independiente

Aug 2024 - Present (2 years 2 months)

Independent consulting in change management, transformation, and adoption, designing strategies, workshops, and supporting leaders and teams. Working on organizational AI adoption, use cases, roles, governance, and process changes.

Change Management Transformation AI Adoption Workshops Leadership Coaching Governance Process Improvement

Senior Change Management Consultant

Olivia Global

Mar 2024 - Jul 2024 (4 months)

Participated in organizational transformation projects, supporting diagnosis, stakeholders, communication, training, and adoption.

Change Management Stakeholder Management Communication Skills Training Adoption

Senior Change Management Consultant

Veril Consultores

Apr 2023 - Jan 2024 (9 months)

Designed and executed change strategies for transformation projects, focusing on adoption, communication, training, and stakeholder management.

Change Management Adoption Communication Skills Training Stakeholder Management

HR Transformation Lead / IT Project Manager

HSBC Bank Argentina

Jan 1998 - Feb 2023 (25 years 1 month)

Led regional and global HR transformation, digitalization, and process redesign initiatives, connecting HR strategy, technology, employee experience, and change management. Managed complex IT projects, multidisciplinary teams, and vendors, overseeing scope, schedule, budget, risks, quality, and stakeholders.