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manojh kumar

@manojhkumar

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Digital Marketing Manager at Texila Educare, generating 80,000+ qualified leads annually across 18+ markets.

India

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At Texila Educare Healthcare Technology Enterprises Pvt. Ltd., I lead digital marketing across 18+ international markets. Our integrated acquisition programs generate 80,000+ qualified leads annually and contribute to approximately 60% of student admissions.

I manage approximately $500K in annual media investment and lead a 15-member cross-functional team. Campaign restructuring and continuous optimization reduced cost per lead by 50% across the US and Canada, while average ROAS reached 2.8X.

I’ve strengthened measurement and attribution through server-side GTM, Meta Conversion API, and CRM lifecycle integrations. My earlier work includes digital marketing leadership at Refresh Marketing Inc., integrated campaigns at Skybridge Infotech Pvt. Ltd., and technical SEO at Edigita Technologies.

Experience

Work history, roles, and key accomplishments

Current

Digital Marketing Manager

Current

Texila Educare Healthcare Technology Enterprises Pvt. Ltd.

Jan 2024 - Present (2 years 9 months)

Leads digital marketing strategy across 18+ international markets, managing $500K annual media investment and a 15-member team. Generated 80,000+ qualified leads annually, reduced CPL by 50% in US/Canada, and achieved 2.8X ROAS.

Digital Marketing Head

Refresh Marketing Inc.

Jan 2019 - Dec 2023 (4 years 11 months)

Led SEO, Paid Media, Social Media Marketing, Email Marketing, Performance Marketing, and Digital Strategy for domestic and international clients. Managed campaign execution, client relationships, performance reporting, and cross-functional marketing teams.

SEO Paid Media Social Media Marketing Email Marketing Performance Marketing Digital Strategy Campaign Management Customer Relationship Management performance reporting Team Leadership

Digital Marketing Specialist

Skybridge Infotech Pvt. Ltd.

Jan 2017 - Dec 2019 (2 years 11 months)

Executed integrated B2B and B2C campaigns across Paid Search, Display, Social Media, Lead Generation, Analytics, SEO, and Online Reputation Management.

Paid Search Display Advertising Social Media Marketing Lead Generation Analytics SEO Online Reputation Management