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Malaka Metwaly

@malakametwaly

Project Manager specializing in international video and localization operations, turning workflows into data-driven results.

Germany

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What I'm looking for

I want to lead international, data-driven projects where I can optimize workflows, manage stakeholders end-to-end, and strengthen operational infrastructure across digital media and localization—turning strategy into measurable results.

I’m a Dedicated Project Manager with expertise in leading complex, international projects at the intersection of operations management, digital communication, and linguistics. I optimize workflows and technological infrastructure, and I translate visions into data-driven results through careful monitoring, budget optimization, and performance reporting.

In my roles, I’ve handled operational implementation and management of online video campaigns using Ad-Server, SSP, and DSP platforms, while managing stakeholders by briefing agencies and coordinating interdisciplinary teams. I also lead production from pre-production to post-production, oversee translation and localization projects using CAT tools and CRM workflows, and support building technological infrastructure and reporting systems.

Experience

Work history, roles, and key accomplishments

Jr. Ad Operations Manager

Visoon Video Impact GmbH & Co. KG

Aug 2023 - Jul 2025 (1 year 11 months)

Operationally implemented and managed online video campaigns for the Welt and Paramount portfolios using Ad-Server, SSP, and DSP platforms. Monitored performance continuously, optimized budgets, and produced performance reports.

Ad Operations Video Advertising SSP DSPs KPI Tracking Stakeholder Management

Jr. Marketing Manager

Deutsche Schule der Borrmäerinnen

Sep 2022 - Jun 2023 (9 months)

Conceived and implemented cross-media brand strategies and branded content formats for advertising clients and media agencies. Created strategic presentations in close coordination with sales and the creative team.

Marketing Strategy Branded Content Project Support Ad Coordination Strategic Planning

Business Software Project Manager

Tsd Technik-Sprachendienst GmbH

Nov 2019 - Dec 2022 (3 years 1 month)

Planned, coordinated, and organized complex translation and localization projects using established workflows. Supported customer-facing project work with quality-focused management of terminology databases and Translation Memory systems.

Translation Localization Project Management Across (CAT Tools)Terminology Management Translation Memories Quality Assurance Database Management Customer Support

Project Manager (Production Manager)

Media Deutschland GmbH

Jan 2022 - Aug 2022 (7 months)

Managed international video productions end-to-end from pre-production to post-production within ad-tech and programmatic workflows. Coordinated interdisciplinary teams as the central client interface and ensured production workflows, including call sheets and travel planning for film crews.

Project Management Production Management Programmatic Advertising SpringServe (AdServer)GoTom (CRM)Stakeholder Management Post production