Makwena mamabolo
@makwenamamabolo
Experienced PR and Communications professional with a strategic mindset.
What I'm looking for
I am a seasoned Public Relations and Communications professional with extensive experience managing high-profile accounts and executing successful campaigns. My journey has taken me through various roles, from Account Executive to Account Director, where I have honed my skills in media relations, strategic communications, and project management. I have a proven track record of exceeding client expectations and driving results, as evidenced by my ability to grow retainer fees and secure significant media coverage for my clients.
Throughout my career, I have worked with notable brands such as Disney+, PepsiCo, and General Electric, developing tailored PR strategies that align with their business goals. My expertise in crisis communication and influencer management has allowed me to navigate complex situations effectively, ensuring my clients maintain a positive public image. I am passionate about building strong relationships with clients and media, and I thrive in collaborative environments where creativity and strategic thinking are valued.
Experience
Work history, roles, and key accomplishments
Account Director
Clockwork Media
Nov 2024 - Present (7 months)
Managing PR and Media Relations for high-profile clients, developing proposals, and executing large-scale events. Responsible for budget management and client reporting.
Marketing Comms Specialist
Freelancer
Jul 2024 - Jul 2024 (0 months)
Led client meetings and managed project timelines for marketing communications. Developed content strategies and managed social media for various clients.
Senior PR Account Manager
BCW Africa
Feb 2023 - Jun 2024 (1 year 4 months)
Led PR strategies for major accounts, managed client expectations, and developed creative campaigns. Achieved significant coverage and increased retainer fees.
Operations and PR Executive
Egg Entertainment & Productions
May 2017 - Jun 2024 (7 years 1 month)
Generated significant media coverage for clients and managed operational aspects of PR campaigns. Focused on retail elements and supplier management.
Strategic Communications Consultant
FTIC Consulting
Jun 2021 - Jan 2024 (2 years 7 months)
Managed a significant account, overseeing project budgets and timelines. Developed strategic communications and maintained client relationships.
Marketing & Promotions Coordinator
Tsogo Sun Montecasino
May 2018 - Apr 2019 (11 months)
Coordinated marketing promotions and managed budgets. Developed promotional strategies and ensured compliance with company policies.
Public Relations Account Executive
Eclipse Public Relations
Oct 2015 - Nov 2016 (1 year 1 month)
Managed multiple PR accounts, developed campaigns, and maintained media relationships. Responsible for writing press releases and tracking coverage.
Public Relations Intern
Tribeca PR South Africa
Jun 2015 - Aug 2015 (2 months)
Assisted in media monitoring and content development for various clients. Gained experience in drafting press releases and managing social media.
Public Relations Intern
FCB Africa
Apr 2014 - Sep 2014 (5 months)
Supported PR team in arranging media interviews and drafting communications. Developed skills in media relations and creative writing.
Education
Degrees, certifications, and relevant coursework
Coursera
Certificate, Project Management
2024 -
Completed various project management certificates including Project Execution, Project Planning, Agile Project Management, and Foundations of Project Management with high scores.
Rosebank College (IIE)
Diploma, Public Relations
2011 - 2013
Earned a Diploma in Public Relations, recognized as the Top Performing Student for three consecutive years.
Availability
Location
Authorized to work in
Portfolio
kwenathedouble.my.canva.siteJob categories
Skills
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