Maddy Andersone
@maddyandersone
I build customer experience strategies and digital transformation programmes that improve adoption, retention, and public service outcomes.
United KingdomWhat I'm looking for
At Granicus, I lead end-to-end CX strategy programmes for public sector SaaS clients across the UK and US, redesigning service entry points, mapping journeys, and turning insight into measurable outcomes. I bring stakeholders together through human-centred design workshops and guide delivery teams through clear governance, reporting, and roadmaps.
Previously at Pineapple Innovation, I helped organisations rebuild customer journeys, operational workflows, and accountability frameworks, improving retention and reducing complaints. Across SaaS, government, and insurance, I use analytics, automation, service design, and inclusive digital practices to make complex experiences easier for customers and teams.
Experience
Work history, roles, and key accomplishments
Owns end-to-end CX strategy programmes for public sector SaaS clients, leading discovery, service design, and cross-functional delivery. Facilitates workshops and produces strategic outputs to drive engagement and secure senior buy-in.
Education
Degrees, certifications, and relevant coursework
The Open University
Bachelor of Science, Business Management
Pursued a Bachelor of Science in Business Management, developing a strong foundation in business principles and management practices.
Tech stack
Software and tools used professionally
Availability
Location
United KingdomAuthorized to work in
Job categories
Skills
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