Maciej Szamowski

Lead sales, marketing and operations for a creator marketplace, building automated business systems that reduced campaign workflow time and improved throughput while aligning product roadmap with customer feedback.

Directed client growth and account strategy across verticals, doubling revenue in six months and improving delivery efficiency through strengthened execution frameworks and reporting standards.

Built an in-house marketing function (paid, content, brand, CRM) and implemented data-driven growth operations and automation, achieving a 2× ROAS increase year-over-year through funnel optimisation.

Developed regional marketing and brand strategy to improve perception and adoption, designing go-to-market programs and leading cross-functional teams across strategy, content, sales enablement and partnerships.

Owned digital sales and marketing execution for the CEE region, implementing campaigns that delivered double-digit YoY uplifts in digital revenues and managed Ubisoft+ and priority title launches.

Delivered 40+ annual campaigns and cross-market social programs, managed agency transitions and multi-channel workflows to support brand presence, audience growth and commercial objectives.

Led campaign strategy and execution across 15+ brands, managing multi-million PLN budgets and a team of four while strengthening channel planning and measurement capabilities.

Delivered full-funnel social media execution for top tech brands and developed content, analytics and community operations processes to support digital campaigns.

Completed a Bachelor of Arts program at Collegium Civitas in Warsaw from 2009 to 2012.