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MM@maayanmor
Experienced Product Manager with a strong UX background.
IsraelAs a Senior Product Manager with a robust background in UX, I have successfully led customer-facing products from business strategy to roll-out using agile methodologies. My experience spans over a decade, during which I have honed my skills in researching and analyzing user needs, translating them into prioritized product requirements that align with business goals.
At Duda, I have been instrumental in driving the company’s flagship product, achieving a remarkable 21% increase in published sites and an 18% boost in product conversion through an enhanced onboarding experience. My role involves planning, developing, and executing the product roadmap while managing and mentoring a talented team of UX designers. I thrive in cross-functional collaboration, ensuring that all business units are aligned and engaged throughout the product lifecycle.
My journey began as a UX/UI Designer, where I managed the end-to-end design process for multiple products. Over the years, I have transitioned into product management, where I built and led teams, launched key products, and established methodologies that have significantly improved project initiation and execution within the R&D department.
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Work history, roles, and key accomplishments
Duda
Jan 2020 - Present (5 years 10 months)
Leading the company’s flagship product from development to launch, achieving a 21% increase in published sites. Increased product conversion by 18% with an improved new user onboarding experience. Responsible for planning and executing the product roadmap and mentoring UX designers.
Duda
Jan 2017 - Jan 2020 (3 years)
Built the eCommerce squad, increasing adoption of a new store solution by 22%. Launched key products such as a new store and mobile editor, leading end-to-end product lifecycle and collaborating with all business units.
GaitBetter
Jan 2019 - Jan 2019 (0 months)
Designed and developed the primary screens for the physiotherapists' interface, creating a cohesive design system and collaborating closely with the founder and development team.
Duda
Mar 2014 - Jan 2017 (2 years 10 months)
Led the redesign of the editor UX and implemented a design system. Managed a team of freelance designers and established methodologies for website-template creation.
Duda
Jan 2013 - Mar 2014 (1 year 2 months)
Managed the end-to-end design process for multiple products, collaborating closely with designers, developers, and QA teams to ensure high-quality outcomes.
Degrees, certifications, and relevant coursework
Product Management
2022 -
Participated in a mentoring program focused on product management skills and best practices.
Analytics
2020 -
Completed a certification course in analytics mastery, enhancing skills in data-driven decision making.
User Experience
2015 -
Completed a certification program in User Experience, focusing on user-centered design and usability testing.
Bachelor of Design, Visual Communication
2008 - 2012
Studied Visual Communication, focusing on design principles, user experience, and visual storytelling.
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