Anna Gordon
@annagordon
Senior UI/UX designer focused on research-driven, scalable product experiences that drive engagement.
IsraelWhat I'm looking for
I am a product-minded Senior UI/UX Designer with 6+ years of experience turning complex requirements into intuitive mobile, web and SaaS solutions. I combine user research, design-systems thinking and cross-functional collaboration to deliver measurable business impact.
My work spans end-to-end UX — from discovery and usability testing to high-fidelity prototypes and design handoff — with strong emphasis on accessibility, consistency and scalable component libraries in Figma. I have led UX research, participatory design sessions and iterative improvements informed by analytics and heuristic evaluation.
I partner closely with product managers and engineering teams in Agile environments, advocate for user-centered solutions, mentor peers, and own UX outcomes to balance speed with quality and long-term product health.
Experience
Work history, roles, and key accomplishments
UI/UX Designer
Digital Design
Jan 2019 - Dec 2023 (4 years 11 months)
Designed UI/UX for complex SaaS platforms, dashboards, and mobile apps, created and maintained scalable design system patterns, and conducted UX audits and iterative improvements based on research and analytics.
Web Designer
Asap Digital Agency
Jan 2017 - Dec 2019 (2 years 11 months)
Designed responsive websites and created user personas, journey maps, and information architecture while producing branding assets and iteratively optimizing UX through testing.
Senior UI/UX Designer
Hoogu
Jan 2023 - Present (3 years 5 months)
Led UX research and concept validation for a cross-platform educational mobile app, producing low- and high-fidelity prototypes and refining user flows through card sorting and participatory design.
Education
Degrees, certifications, and relevant coursework
UsabilityLab
Certificate, UX Research
2022 - 2022
Completed a short course on UX research focusing on quick usability assessment methods in 2022.
State Technical University (SSTU)
Bachelor's degree, Advertising and Public Relations
2016 - 2021
Completed a Bachelor's degree in Advertising and Public Relations from 2016 to 2021.
Tech stack
Software and tools used professionally
Availability
Location
IsraelAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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