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Luis Moscardó

@luismoscard

Paid Media Specialist at Roisnap Agency managing Google Ads and Meta Ads lead generation campaigns for real estate clients.

Spain

Message

At Roisnap Agency, I create, manage, and optimize Google Ads and Meta Ads campaigns, including lead generation campaigns for real estate clients. I analyze campaign metrics and use A/B testing to improve ads, audiences, and campaign structures.

At DelZoco Shop, I created and managed a Shopify e-commerce store and ran sales-focused Meta Ads campaigns. I also worked as a Marketing Assistant at Instituto Europeo de Psicología Positiva (IEPP) Digital, supporting social media, email marketing, and inbound marketing.

Experience

Work history, roles, and key accomplishments

Current

Paid Media Specialist

Current

Roisnap Agency

Jan 2025 - Present (1 year 10 months)

Created, managed, and optimized Google Ads and Meta Ads campaigns. Planned and managed advertising budgets, analyzed key performance metrics, and continuously optimized ads and audiences through A/B testing.

Google Ads Meta Ads Google Analytics Conversion Rate Optimization Google Tag Manager A B Testing Lead Generation Budget Management

Digital Marketing Assistant

Instituto Europeo de Psicología Positiva (IEPP) Digital

Jan 2024 - Dec 2024 (11 months)

Managed social media accounts and created digital content. Supported email marketing campaigns, collaborated on inbound marketing strategies, and performed basic SEO optimization for website content.

Social Media Management Email Marketing Inbound Marketing SEO Content Creation

Founder & Paid Media Manager

DelZoco Shop

Mar 2023 - Jul 2023 (4 months)

Created and managed a Shopify e-commerce store. Planned and executed sales-focused Meta Ads campaigns, designed advertising creatives, and analyzed key metrics to optimize campaign performance.

Shopify Meta Ads Canva A B Testing Ecommerce Campaign Optimization