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Clara Martínez Ginés

@claramartnezgins

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Digital Marketing Project Manager freelancing on social, paid media, SEO, and content projects.

Spain

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As a freelance Digital Marketing Project Manager, I work on strategy and communication across social media, press, and partners. My projects include paid and organic social, SEO, content creation, and managing productions, webinars, podcasts, and events.

At Quum Comunicación, Excelia, and other marketing roles, I worked on social media strategy, campaigns, budgets, reporting, and team coordination. Earlier, at Grupo Zeta, I worked on advertising campaign proposals, audience segmentation, Google Adwords, and promotional articles.

Experience

Work history, roles, and key accomplishments

Current

Project Manager

Current

Freelance

Apr 2024 - Present (2 years 7 months)

Managed digital marketing and social media projects, including strategy, content creation, and budget management.

Social Media Paid Media SEO Email Marketing CRM Content Creation Event Management Budget Management Analytics KPI Reporting

Marketing & Social Media Manager

Quum Comunicación

Jan 2024 - Apr 2026 (2 years 3 months)

Developed and executed social media and digital marketing strategies, including paid campaigns, content production, and team management.

Social Media Strategy Paid Media SEO Email Marketing CRM Content Creation Event Management Budget Management Analytics Team Leadership

Marketing & Social Media Manager

Excelia

Jun 2023 - Jan 2024 (7 months)

Managed digital marketing and social media campaigns, including strategy, content, and performance analysis.

Social Media Paid Media SEO Email Marketing CRM Content Creation Event Management Budget Management Analytics

Marketing Lead

Ced Event | Media HQ

Sep 2021 - Dec 2023 (2 years 3 months)

Led social media and communication strategy, managed the social media team and budget, and oversaw paid and organic campaigns.

Social Media Strategy Paid Media Email Marketing Organic Social Media Team Management Budget Management

Social Media Manager

Picsil Sport

Dec 2021 - Jan 2023 (1 year 1 month)

Developed marketing and social media strategies, created and managed content, and analyzed performance metrics.

Social Media Strategy Content Creation Analytics Influencer Marketing Event Management Budget Management

Marketing Manager

TrainingBoutique

Sep 2021 - Dec 2021 (3 months)

Managed marketing and communication strategy, including SEO, SEM, paid media, email marketing, and influencer marketing.

SEO SEM Paid Media Email Marketing Social Media Analytics CRM Influencer Marketing Budget Management

Customer Experience Lead

The Bridge

Jul 2019 - Sep 2021 (2 years 2 months)

Managed SEO, copywriting, and community management, and coordinated customer experience team and event production.

SEO Copywriting Community Management Information Architecture Event Management Team Coordination

Commercial Department - Magazines

Grupo Zeta

Oct 2018 - Jun 2019 (8 months)

Developed advertising proposals, tracked campaigns, segmented audiences, and managed Google AdWords and influencer marketing.

Advertising Campaign Tracking Audience Segmentation Google Ads Influencer Marketing Copywriting

Redactora y Community Manager

GyJ Ediciones

May 2016 - Jan 2018 (1 year 8 months)

Wrote articles and managed social media for Revista Mía and Marie Claire.

Copywriting Social Media Management Content Creation

Education

Degrees, certifications, and relevant coursework

Power Digital Marketing

The Power MBA, Business Administration

2020 - 2021

Completed The Power MBA program, focusing on organization, management, and direction of events.

IED

Master, Event Management

2018 - 2018

Completed a Master's program at IED, focusing on event organization, management, and direction.

Universidad Complutense de Madrid

Grado en Periodismo, Journalism

Earned a degree in Journalism from Universidad Complutense de Madrid in 2017.

Università degli studi di Milano

Erasmus, Public Communication and Marketing

2015 - 2016

Participated in an Erasmus exchange program in Comunicazione Pubblica e Marketing at Università degli studi di Milano.

The Bridge | Digital Talent Accelerator

Customer Experience Lead, Customer Experience

Completed the Customer Experience Lead program at The Bridge, focusing on SEO, copywriting, community management, information architecture, and event production.