Looking for a job

Lucia Sarazola

@luciasarazola

SEO & SEM Specialist at Emexs Marketing S.L., lowering acquisition costs and growing qualified leads through paid campaign testing.

Spain

Message

What I'm looking for

I'm open to remote contractor work.

At Emexs Marketing S.L., I test Google Ads and Meta Ads campaigns to cut cost-per-acquisition and grow qualified leads. I also run Google Ads, Meta Ads, and Bing Ads for client accounts.

Previously, at Hill Planet, I improved organic traffic and search visibility through technical SEO fixes and content improvements. At Nateevo, I supported the launch of Coca-Cola's B2B e-commerce platform using Salesforce, Mirakl, and Adobe Magento.

Experience

Work history, roles, and key accomplishments

Current

SEO & SEM Specialist

Current

Emexs Marketing S.L.

Sep 2025 - Present (1 year 2 months)

Cut cost-per-acquisition and grew qualified leads via testing on Google Ads and Meta Ads. Plan and run Google Ads, Meta Ads, and Bing Ads campaigns for client accounts to drive qualified traffic.

Google Ads Meta Ads Bing Ads SEO SEM GA4 Google Search Console Google Tag Manager CAC ROAS

SEO & SEM Specialist

Hill Planet

Oct 2024 - Sep 2025 (11 months)

Managed planning, optimization, tracking, and analysis of Google Ads and Meta Ads campaigns for client accounts. Delivered gains in organic traffic and search visibility through technical SEO fixes and content improvements.

Google Ads Meta Ads SEO SEM SEMrush Screaming Frog Keyword Research Competitor Research Link Building

Digital Trader Marketplace Specialist

Nateevo

Jan 2024 - Oct 2024 (9 months)

Supported the launch of Coca-Cola's B2B e-commerce platform using Salesforce, Mirakl, and Adobe Magento. Managed Nissan Spain's web content in Adobe Experience Manager and resolved issues through Jira.

Salesforce Mirakl Adobe Magento Adobe Experience Manager Jira

Paid Media Assistant

Omnicom Media Group

May 2022 - May 2023 (1 year)

Planned media strategy for a multi-account portfolio centered on McDonald's (Arcos Dorados). Designed campaigns across regional accounts including Yerba Canarias, Baterías Moura, and Cabal.

Media Planning Programmatic Advertising Display Advertising Video Advertising

Digital Marketing Specialist – Internship

Funtour Viajes

May 2021 - Apr 2022 (11 months)

Led advertising campaigns that increased brand awareness for Funtour and Funtour Kids. Grew Funtour's international online communities and Funtour Kids' audience through social content.

Advertising Social Media Community Management Content Creation

Education

Degrees, certifications, and relevant coursework

EUDE Business School

Master's Degree, Digital Marketing and E-Commerce

2023 - 2024

Master's Degree in Digital Marketing and E-Commerce from EUDE Business School, Barcelona, Spain, from July 2023 to January 2024.

Universidad de la Empresa

Course, Digital Marketing, Community Management & E-Commerce Analytics

2021 - 2023

Course in Digital Marketing, Community Management & E-Commerce Analytics from Universidad de la Empresa, Montevideo, Uruguay, from March 2021 to December 2023.