Open to opportunities

Ludmila Timofeeva - Panarina

@ludmilatimofeeva-pan

Message

I build global creator campaigns that grow fintech and Web3 products.

Armenia

Message

What I'm looking for

I'm looking for senior influencer marketing, creator partnerships, or global brand collaboration roles where I can own strategy, budgets, performance-led scaling, and cross-functional delivery for fintech or Web3 products.

At EMCD, I led influencer marketing for global crypto products, growing influencer-driven mining capacity by 66% YoY and staking deposits by 57% YoY. I launched 340 creator integrations across YouTube, X/Twitter, Telegram, Instagram and TikTok, reaching 4.5M people across priority markets.

I've owned $15K–40K monthly budgets, managed influencer teams, and built partnerships with brands including Trezor, Tangem, Cardano, Ravencoin, OKX and Kaspa. Across fintech, Web3 and EdTech, I connect creator strategy, performance data, brand safety and cross-functional collaboration to deliver measurable business outcomes.

Experience

Work history, roles, and key accomplishments

Senior Influencer Marketing Manager

EMCD

Feb 2025 - Nov 2025 (9 months)

Led influencer marketing for crypto products, owning strategy, budgets, and team performance, contributing to 66% YoY growth in influencer-driven mining capacity and 57% YoY growth in staking deposits. Managed a team of 2 influencer managers and a monthly budget of $15K-40K, launching 340 creator integrations and increasing international views from 18% to 82% in 6 months.