Open to opportunities

Luan Rodriguez

@luanrodriguez

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Founder building AI + growth products, specializing in experimentation and conversion optimization to drive revenue.

Argentina

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What I'm looking for

I’m looking to join (or partner with) teams that want revenue growth through experimentation, conversion optimization, and real AI shipping—where I can own discovery-to-deployment, move fast, and measure outcomes rigorously.

I help companies grow revenue through experimentation, conversion optimization, and AI. For the last decade I’ve worked at the intersection of growth and product—designing experimentation programs, building SaaS from zero, and shipping AI products.

I founded nular (Mar 2022–Present) to build an AI agent for e-commerce stores, currently at $900 MRR with 0% churn. I own the whole product lifecycle end-to-end: customer discovery, engineering, and deployment on Railway.

Previously, I founded greydive in 2020, the first CRO-specialized agency in Hispanic America, and scaled a team of CROs, designers, and developers while creating full experimentation programs from scratch. I bring a founder-operator mindset—hiring, selling, pricing, and shipping—with strong technical fluency across the growth stack.

Experience

Work history, roles, and key accomplishments

Current

Founder, AI Agent SaaS

Current

Nular

Mar 2022 - Present (4 years 3 months)

Built and shipped an AI agent for e-commerce stores, reaching $900 MRR with 0% churn. Owned the end-to-end product lifecycle, from customer discovery through engineering and deployment on Railway.

AI Agents Pinecone Railway Cursor Claude Code Product lifecycle

Founder, CRO Agency

Greydive

Jul 2020 - Sep 2024 (4 years 2 months)

Founded the first CRO-specialized agency in Hispanic America and built a client portfolio including Unilever and Jazmín Chebar. Led teams and designed experimentation programs from scratch, then launched a B2B SaaS (Nular) based on identified market needs.

Conversion Rate Optimization (CRO)Experimentation A B Testing UX Research Team Leadership Funnel Optimization

CRO Consultant (Independent)

Independent

Sep 2016 - Jul 2020 (3 years 10 months)

Consulted with e-commerce, SaaS, and lead generation clients to improve conversion across funnels. Owned research, strategy, and execution by analyzing user behavior, diagnosing growth blockers, and running experiments to build repeatable results.

Conversion Rate Optimization (CRO)User Research Funnel Optimization A B Testing Experiment Design Statistical Analysis