I've turned research into brand, product, and communications strategy for Adobe Express, Anáhuac Online, and more than 15 B2B and B2C brands.
At One10North, I monitored lightweight design software developments for Adobe Express, grew newsletter subscriptions by 16%, and produced over eight deep-dive reports that informed AI-enabled features for its development roadmap. I also synthesized multi-channel findings into recommendations that updated the social brand voice.
At Brands&People / Terán TBWA Network, I designed and facilitated eight TBWA Disruption® Workshops and more than 10 bespoke design thinking workshops, creating strategy roadmaps and updated brand platforms. I've also trained co-facilitators and delivered brand strategy and culture-and-market trend sessions for over 80 colleagues.
My work spans user research, cultural intelligence, foresight, co-creation, and workshop facilitation.
Spain