Alejandra Rejón

I turn complex ideas into clear, on-brand visuals across digital and print, and build scalable design systems. I integrate AI within Canva and Adobe Creative Suite to streamline production while maintaining quality.
• Translate complex concepts into compelling narratives through branded assets.
• Produce multi-channel content: landing pages, eBooks, infographics, social media graphics, short ani

At AdCentral, I led cross-functional teams responsible for social media, digital signage, and website content creation. I introduced AI-driven tools, like Adobe Firefly and ChatGPT, to streamline workflows, ensuring efficient design and branding processes. I also developed customizable HTML/CSS templates for digital signage, empowering clients to maintain their brand identity across platforms. My

Handled up to 10 customer service tasks daily, focusing on providing quick, accurate resolutions and maintaining a 95% satisfaction rate. Improved communication processes by streamlining workflows and ensuring timely task completion, contributing to higher customer retention rates.

I established a cohesive brand identity for Aquaterra by managing campaigns and designing promotional materials. I implemented performance reports to optimize marketing strategies, driving higher engagement and lead generation. My role included coordinating with internal teams and external vendors to ensure branding consistency across all channels, from social media to printed materials.

I managed branding projects for clients like La Gas, La Anita, and Opresa, ensuring timely delivery and quality outputs. Conducted SWOT analyses to guide project strategies, developed workflows using Wrike, and facilitated media campaign coordination across print, social media, TV, and radio platforms.

I supported entrepreneurship initiatives by designing branding materials. My responsibilities included management of simultaneous client projects mostly focused on the creation of their brand, as well as certain applications like business cards, letterheads, and other materials were the brand was applied.

Designed promotional materials for campus events, ensuring consistent branding and effective communication. I collaborated with departments to conceptualize creative content aligned with the university’s image and standards.