Lia Daniela Benitez Soruco
@liadanielabenitezsor
Project manager blending industrial engineering and agile delivery to optimize operations and growth.
What I'm looking for
I’m an Industrial Engineer with a Master’s in International Business Management and 4+ years leading high-impact projects across hospitality, retail, logistics, and financial sectors. I bring systems thinking and an executive mindset, managing budgets, coordinating cross-functional teams, and optimizing end-to-end processes with Agile, Scrum, and Kanban.
I’ve built and scaled three businesses from zero, including scaling an apparel company by +400% (from 5 to 22 people) and delivering fast commercial wins like break-even in 3 months at a gastro-restaurant launch. I’ve also led full project lifecycles—from complex build-outs and renovations (including a heritage restoration award) to vendor negotiation, operational design, recruitment and onboarding, and KPI-driven decision-making—so teams can keep performing after handover.
Experience
Work history, roles, and key accomplishments
Co-Founder & General Director
Mango Restobar & Nightclub
Jul 2024 - Mar 2026 (1 year 8 months)
Led the transformation of a commercial space into a dual-concept nightclub (techno/reggaeton), coordinating civil works, zoning, bar stations, and a live performance stage. Owned the launch and operating setup, including daily event programming and recruitment/training of the operational team, while negotiating supplier and brand partnerships to reduce initial operating costs.
Co-Founder, Project Engineer
La Casa del General Gastronomy
May 2023 - Oct 2024 (1 year 5 months)
Led renovation of a historic building, including structural analysis, demolition, and industrial facility redesign, earning the 2023 Heritage Building Restoration Award. Designed the industrial kitchen layout and drove KPI-based management to reach break-even in 3 months through cost and process optimization.
Co-Founder & Project Manager
Okulto Fashion Brand
Mar 2021 - Jul 2023 (2 years 4 months)
Built and positioned a fashion brand from scratch, including branding, production, communication strategy, and sales channels, achieving 1,000+ impressions at first launch. Scaled operations 400% (5 to 22 people) across three production lines and organized the first Tarija fashion show (500+ attendees, 50 looks), while managing market analysis and supplier negotiations across four collections.
Sales Executive Intern
Banco Mercantil Santa Cruz
Oct 2021 - Mar 2022 (5 months)
Conducted market analysis and prepared sales reports to support strategic decision-making and improve product penetration within the assigned portfolio. Collaborated with the commercial team on client management and business opportunity tracking.
Logistics Intern
Cervecería Boliviana Nacional
Dec 2020 - Apr 2021 (4 months)
Supported the DPO (Daily Performance Optimization) Excellence Program focused on sustainability and operational excellence. Contributed to logistics operations optimization by identifying inefficiencies that supported transportation cost reduction.
Volunteer Project Co-Lead
Voluntariado El Milagro
Nov 2017 - Mar 2021 (3 years 4 months)
Co-led a social housing construction project by managing volunteer teams and resources to benefit 50+ families. Developed leadership and stakeholder management skills to drive community impact through structured program coordination.
Education
Degrees, certifications, and relevant coursework
Advantere School of Management
Master’s International Management, International Management
2024 - 2025
Master’s in International Management at Advantere School of Management (Comillas, Deusto & Georgetown) in Madrid.
Universidad Católica de Córdoba
Industrial Engineer, Industrial Engineering
2015 - 2020
Grade: 8,5/10
Industrial Engineer program, graduating with an average (Promedio) of 8,5/10.
Colegio La Salle Tarija
Bachiller en Humanidades, Humanities
2003 - 2014
Activities and societies: Exchange in 2014: Instituto de Touraine (French course), Tours, France.
Completed secondary education and earned the Bachiller en Humanidades credential.
Availability
Location
Job categories
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