Lauren Matthews
@laurenmatthews
Tech-savvy SaaS sales professional with 7+ years of experience.
What I'm looking for
I am a dedicated SaaS sales professional with over 7 years of experience in driving revenue through impactful product demonstrations and strategic client success initiatives. My expertise lies in translating complex software capabilities into clear business value, ensuring that clients understand the benefits of the solutions we provide. I thrive in collaborative environments, working closely with product and engineering teams to optimize sales enablement workflows and close deals effectively.
In my current role as a Sales Engineer at FunnelPros.io, I lead technical product demos tailored to both SMB and enterprise clients, showcasing advanced marketing automation and AI-enhanced CRM systems. My efforts have contributed to significant improvements in conversion rates and reduced client sales cycles. I am passionate about bringing a customer-first approach to my work, ensuring that every client receives the support and guidance they need to succeed.
Throughout my career, I have consistently achieved high performance metrics, including a 15% increase in demo-to-close rates and a 95% customer retention rate in my previous roles. I am excited to leverage my technical fluency and consultative selling skills in a Sales Engineer position, where I can continue to drive success for both clients and my organization.
Experience
Work history, roles, and key accomplishments
Sales Engineer
FunnelPros.io
Jan 2025 - Present (5 months)
Led technical product demos for SMB and enterprise clients, focusing on marketing automation and AI-enhanced CRM systems. Provided strategic guidance on CRM integration and automated processes, improving client onboarding and deal velocity. Collaborated with sales and tech teams to enhance solution fit and reduce sales cycles.
Senior Account Executive
Giving Docs
Jul 2024 - Nov 2024 (4 months)
Conducted technical product demos for estate planning software, enhancing demo-to-close rates. Collaborated with product and client success teams to align client needs with product solutions, and created sales enablement content that boosted sales performance.
Sales Development Representative
Compare Propane
Nov 2023 - Dec 2023 (1 month)
Developed outbound campaigns targeting B2B propane buyers, significantly increasing qualified leads. Worked with technical teams to tailor messaging and improved lead qualification criteria, enhancing conversion rates.
Client Success Manager
TheraManager Docutrac
May 2023 - Sep 2023 (4 months)
Facilitated onboarding and technical implementation for behavioral health providers, achieving high customer retention. Conducted training sessions and resolved technical issues to ensure product adoption.
Partnership Manager
Flipcause
Mar 2020 - Nov 2022 (2 years 8 months)
Conducted numerous demos contributing to significant annual recurring revenue. Tailored presentations to nonprofit needs and developed demo flows that improved onboarding and reduced churn.
Account Executive
VC Enterprises
Jan 2016 - Jan 2020 (4 years)
Achieved over $5M in sales by leading SaaS adoption in educational institutions. Delivered tailored product walkthroughs and developed documentation that reduced sales cycles.
Education
Degrees, certifications, and relevant coursework
Lauren hasn't added their education
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