
Kumail Haider Z
@kumailhaiderz
I scale e-commerce brands through paid media, attribution, and funnel optimization.
What I'm looking for
At Adex360, I manage Meta Ads and Google Ads for fashion e-commerce brands including Breakout Pakistan, Nishat USA/UAE, Taana Baana, and Butterfly. I build prospecting, Advantage+ Shopping, retargeting, and seasonal campaign structures tied to inventory and sell-through data.
I've delivered 8:1+ ROAS, scaled brands 3x+ within 60 days, and reduced customer acquisition cost by 40%+ through audience segmentation, attribution, creative testing, and budget allocation. I also lead content strategy for YAMSOL LLC's NEMT SaaS platform across SEO, AEO, and newsletters.
Experience
Work history, roles, and key accomplishments
Performance Marketer
Adex360
Feb 2026 - Present (7 months)
Managed paid media strategy and execution across Meta Ads and Google Ads for multiple fashion e-commerce brands. Achieved 8:1+ ROAS through structured audience segmentation and funnel-aligned creative testing.
Education
Degrees, certifications, and relevant coursework
Lahore Board
Matriculation and Intermediate, General Education
Completed Matric and FA from Lahore Board.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Job categories
Skills
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