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Kristen Potocek

@kristenpotocek

Dynamic sales and digital marketing executive who crafts storytelling campaigns that grow client relationships.

United States
Message

What I'm looking for

I’m looking for a role where I can combine sales, digital marketing, and storytelling to build strong client partnerships—owning outreach and campaigns end-to-end, coordinating events/projects, and contributing to meaningful community impact.

I’m a Sales & Marketing Executive with 18 months of sales and marketing experience at Design Big Dreams, where I led outreach for a digital services firm supporting parishes and nonprofits. I developed and executed email, social media, and digital marketing campaigns that increased visibility and engagement, while collaborating with Catholic parishes and dioceses to tailor messaging and content.

Alongside my marketing strengths, I bring a nurturing teaching background from substitute and early childhood education, paired with experience coordinating events, projects, and client accounts. From enrolling 150+ clients into monthly wellness plans and leading a team of 550 sales consultants, to managing daily operations and client communication as an office manager, I’m energized by relationship-focused work, compelling content, and helping teams and communities succeed.

Experience

Work history, roles, and key accomplishments

DD

Sales & Marketing Executive

Design Big Dreams

Mar 2024 - Sep 2025 (1 year 6 months)

Led outreach for a digital services firm supporting parishes and nonprofits, increasing brand awareness and building long-term relationships. Developed and executed email, social media, and digital marketing campaigns to improve visibility and engagement, and coordinated sales initiatives and client accounts to support revenue growth.

TH

Office Manager & Client Engagement

Ten Oaks Homes

Jan 2018 - Jan 2020 (2 years)

Managed daily operations for a custom home builder and directed client communications to strengthen relationships. Developed social media and branding campaigns, handled rental property operations, and coordinated marketing materials and events to support property promotion.

II

Sales Representative & Team Leader

Isagenix International

Jan 2013 - Jan 2019 (6 years)

Enrolled 150+ clients into monthly wellness plans using relationship-focused sales strategies. Built and led a team of 550+ sales consultants by organizing events, providing training and mentorship, and driving engagement through social media outreach.

WS

Preschool Teacher

West Chester Nazarene School

Jan 2011 - Jan 2012 (1 year)

Taught and cared for toddlers ages 1–2 by creating age-appropriate learning activities and supporting early development. Maintained regular communication with parents and fostered a safe, nurturing environment for social and cognitive growth.

Education

Degrees, certifications, and relevant coursework

West Chester University logoWU

West Chester University

Bachelor of Communications, Communications

Earned a Bachelor of Communications from West Chester University.

Tech stack

Software and tools used professionally

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