At National Laser Institute, I lead SEO and AEO/GEO strategy, optimizing for search intent and AI-driven search experiences. I build AI-assisted workflows for content optimization and analysis, and implement schema strategies to improve machine readability.
At Leap Human X, I advise client brands on organic search roadmaps and assess their readiness for AI search. I turn technical audits and research into actionable recommendations for client teams.
At Spectrum / Charter Communications, I partnered with Retail, Mobile and Español teams to prioritize SEO initiatives across product portfolios. I also supported bilingual SEO for retail and mobile product pages.
Earlier, I led SEO work at Sectigo / SiteLock, iProspect, iCrossing, My Biz Niche (MBN) and Vuria Creative Technology. My experience includes enterprise SEO, technical optimization, content strategy, agency management and SEO budgets of $1M+.

