At Google (Azaaki Solutions), I drove a 41% increase in organic traffic through SEO and content strategies, including work to improve visibility in AI and voice search. I also led the Find Hub redesign and content strategy on Android.com, increasing impressions by 20% and product page traffic by 40%.
At Microsoft (Bridge Partners), I led website strategy for the Devices portfolio and designed a testing roadmap that increased conversion rates by 12% and organic traffic. I also built an AI agent to turn Windows product messaging into actionable briefs for launch teams.
At Couchbase, I improved organic traffic by 28% and SEO rankings by 23% within a quarter through targeted optimization. I also implemented a site-wide branding and taxonomy framework and supported a CMS migration across lead-generation pages and campaigns.
At Delphix, I managed the web agency, budget, and web producer while setting web strategy and a multi-quarter roadmap. Earlier, I managed web programs at 24/7.ai, Cisco, ServiceNow, and Apple, Inc.
