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Chris Powell

@chrispowell2

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SEO Manager | AEO + GEO SEO | Technical & AI-Driven Optimization

United States

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What I'm looking for

I am looking for a role that fosters innovation and collaboration, where I can leverage my SEO expertise to drive growth and enhance digital strategies.

With over 15 years of experience as an SEO Manager, I have successfully led high-impact organic growth strategies across diverse industries. My expertise lies in technical SEO, local SEO, AI-driven content optimization, and conversion rate optimization (CRO). I have managed over 100's of client accounts, achieving remarkable improvements in search rankings by up to 300%. My approach is data-driven, focusing on delivering measurable ROI through collaboration and innovative strategies.

Throughout my career, I have spearheaded SEO initiatives for various clients, including legal and dental sectors, where I implemented advanced strategies that significantly increased organic traffic and client retention. My ability to integrate AI tools and optimize workflows has not only enhanced campaign efficiency but also improved stakeholder transparency. I am recognized for my leadership skills, having trained teams to adopt cutting-edge technologies and methodologies that drive results.

Experience

Work history, roles, and key accomplishments

SEO Manager

Lexigate

Dec 2023 - Mar 2024 (3 months)

Spearheaded SEO strategies for 11 white-label legal sector clients, improving domain authority by 25% and organic traffic by 40% within 3 months. Optimized local SEO through schema markup implementation, driving a 60% increase in Google My Business (GMB) visibility for client locations.

SEO E A T Conversion Rate Optimization

SEO Manager

Kickstart Dental Marketing

Apr 2023 - Dec 2023 (8 months)

Managed 70+ dental practice accounts, achieving 95% client retention through GEO strategies that increased practice appointments by 35% - 150%. Implemented knowledge graph SEO and advanced schema markup strategies using Search Atlas, resulting in a 45% increase in featured snippet ranking.

GEO Strategies Knowledge Graphs Search Atlas AI Tools

SEO Manager

RAXXAR

Sep 2022 - Apr 2023 (7 months)

Led white-label campaigns for 20 B2C clients, increasing organic rankings for 80% of target keywords to top 10 positions. Implemented AI-driven content workflows (ChatGPT + Frase.io), reducing content production time by 30% while increasing SEO quality.

Frase

SEO Manager

No Joke Marketing

Dec 2021 - Apr 2023 (1 year 4 months)

Directed childcare SEO strategies for 50 clients, achieving #1 rankings in local daycare “city”, searches for over 65% of accounts. Trained 12 content/SEO team members on AI tools (Frase.io, SEMrush), improving campaign output efficiency by 40%.

Local SEO AI Tools Frase SEMrush Campaign Management

SEO Director

Oasis Media Group

Feb 2019 - Apr 2022 (3 years 2 months)

Oversaw technical SEO for enterprise clients, resolving 1,000+ broken links and boosting mobile usability scores by 60%. Launched AI-powered reporting dashboards (Search Atlas), enabling real-time tracking of keyword rankings and traffic trends.

Technical SEO Usability AI Powered Reporting Search Atlas

SEO Manager

Landa & Associates

Dec 2013 - Dec 2018 (5 years)

Increased client organic traffic by 200% through strategic off-page backlink campaigns and on-page optimizations. Reduced crawl budget waste by 70% via Screaming Frog audits, prioritizing high-value pages for indexing.

Off Page Optimization On Page Optimization Backlinks Screaming Frog Crawl Budget